sports nutrition
Sports Nutrition: For Serious Athletes And Weekend Warriors
The market for sports nutrition supplements, including those that support energy and endurance, is showing no signs of slowing down as it opens up to every kind of athlete.The demand for sports nutrition supplements for both professional and general consumers is on the rise, according to Trisha Sugarek MacDonald, BS, MS, director of research and […]
Protein Balance Can Help Achieve Maximum Muscle Health
Most Americans eat a diet that consists of little to no protein for breakfast, a bit of protein at lunch and an overabundance of protein at dinner. As long as they get their recommended dietary allowance of about 60 grams, it’s all good, right? Not according to new research from a team of scientists led […]
Palatable Support Options
Presenting a convenient alternative to traditional supplements, functional food manufacturers continue to innovate offerings in key categories. According to the American Dietetic Association (ADA), functional foods are enhanced or enriched to offer health benefits as part of a healthy balanced diet. Functional foods generally demonstrate physiological benefits for consumers, and they are bioactive in that […]
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