Advertise
Essential Formulas
Bluebonnet

Click Here for the Latest Episode of the Vitamin Professor Podcast Hosted by Gene Bruno

prebiotics


Millions Struggle with Glucose Management Worldwide

by Mark Becker | February 2, 2026

As carbohydrates and sugar become an even larger part of the modern diet, more people than ever are at risk of developing elevated blood glucose levels. Unfortunately, the signs of high blood sugar, fatigue and frequent feelings of thirst and hunger, can be mild and easily overlooked. A healthy glucose metabolism responds to food consumption ...

Probiotics, Prebiotics, and Beyond: Strategies to Optimize Gut–Immune Health

by Brianna Diorio | October 1, 2025

They say health begins in the gut, but that’s not just a catchy wellness mantra—it’s immunology 101. Think of your gut as a castle and nearly 70 percent of your immune system are the guards stationed along its walls. Their job? Keep intruders out, keep order inside, and decide when to raise the alarm. The ...

Nature Made Partners With HelloFresh and Author Justine Doiron

by Eric Munson | June 30, 2025

Pharmavite (West Hills, CA), makers of the Nature Made supplement line, announced a new partnership with HelloFresh and New York Times best-selling cookbook author Justine Doiron. The partnership includes limited edition gut-friendly meal kits, which will be available from July-September. It also includes gut-friendly recipes from Doiron that will be available exclusively on Nature Made’s ...

PepsiCo Acquires Poppi for Nearly $2 Billion

by Eric Munson | March 17, 2025

On March 17, PepsiCo (Purchase, NY) announced it entered a definitive agreement to acquire Poppi (Austin, TX), the popular prebiotic soda brand, for $1.95 billion including $300 million of anticipated cash tax benefits. The acquisition also includes additional potential earnout considerations subject to the achievement of certain performance milestones within a specified period after closing ...

Country Life Vitamins Unveils Picks for “Must Have” Supplements in 2025

by Eric Munson | February 3, 2025

According to a study from Popular Science, 13 percent of U.S. adults said they felt tired or exhausted. This national fatigue might be linked to not getting enough vitamin D, vitamin B12 or omega-3 fatty acids. However, consumers are often confused by dietary supplement choices and uncertain about what is and isn’t necessary for optimal ...

CRN Releases Select Findings From 2024 Consumer Survey

by Eric Munson | November 11, 2024

The Council for Responsible Nutrition (CRN) released select findings from its 2024 Consumer Survey conducted by Ipsos. This year’s survey reported 75 percent of Americans continue to use dietary supplements, demonstrating the ongoing role supplements play in health and wellness, according to the association. However, the survey also highlighted subtle shifts in product choices. According ...

Bursting With Biotics!

by Lisa Schofield | August 1, 2024

The category of “biotics” continues to grow and generate excitement for the sustained health benefits they provide. It isn’t a “syn” to beef up your biotics department even if you need to reduce the size of a category lolling in the doldrums. Biotics are hot, especially because they no longer need to be refrigerated and ...

Delving Into Gut-Brain Axis Supplements

by James Gormley | April 1, 2024

An industry panel offers their insights. The panel: Abdul Alkayali, Vice President, Sales and Marketing, Longevity by Nature, Temecula, CA, www.longevitybynature.biz Ramona Billingslea, Marketing Manager, Betsy’s Health Foods, Spring, TX, https://betsyhealth.com Liz Cooper, Technical Advisor, Bio-Kult/ADM Protexin, Miami, FL, www.bio-kult.com Slawek Gromadzki, MPh, Nutritionist, HealthAid America, Sunnyvale, CA, www.healthaidamerica.com Neil Levin, CCN, DANLA, NOW, Senior ...

Achieving Health Goals With Sparkling Functional Beverages

by Angela Sabarese | August 1, 2023

Consumers love to try different products, especially within the food and beverage category. It’s even better if those products can help them to improve their health and achieve their wellness goals. Savvy consumers realize that drinking high calorie beverages such as soda, alcohol and sugary juices is not in their best interest. As a result, ...

Go Pro!

by Lisa Schofield | August 1, 2023

Prebiotics, probiotics and postbiotics dominate the digestive health market—here’s how to keep up. You may be hard-pressed to find a customer in your store who has not heard about probiotics. What an auspicious opportunity to expand their knowledge about the beneficial bacteria! The gut microbiome and its relationship to health, as well as prebiotics that ...

Don't Miss Out!

Sign up for Vitamin Retailer Digital Newsletter
Digital Newsletter
Subscribe to Vitamin Retailer Magazine
Vitamin Retailer Magazine

Industry Professionals
Stay Informed!

Stay informed about the latest health, nutrition, and wellness developments by signing up for a FREE subscription to Vitamin Retailer magazine and digital newsletter.

Once subscribed, you will receive industry insights, product trends, and important news directly to your doorstep and inbox.

Featured Listing:


CapsCanada

Subscribe To Our Newsletter

Stay Informed! Breaking news, industry trends featured topics, and more.

Subscribe to our newsletter today!