Top Headlines
Fresh Thyme Market Unveils Natural Product Advisor Certification for Employees
Fresh Thyme Market (Downers Grove, IL) in partnership with Alive Academy launched a custom accredited retailer education program designed exclusively for its employees. This innovative program offers Fresh Thyme’s Vitamin and Body Care Department an immersive course tailored to the brand’s products and consumer needs. The course will provide team members with foundational knowledge and ...
Sprouts Farmers Market Coming to New York in 2026
Sprouts Farmers Market (Phoenix, AZ) announced it will open its first location in New York State on Long Island in 2026. “Sprouts is looking forward to bringing healthy, better-for-you-products to New York in 2026. We can confirm that we have signed a lease in Centereach, NY,” said David McGlinchey, chief strategy officer at Sprouts. The ...
Natural Products Industry Responds to Trump Tariffs
On April 2, President Donald Trump declared that “foreign trade and economic practices have created a national emergency.” His executive order imposes responsive tariffs to “strengthen the international economic position of the United States and protect American workers.” Under the order, Trump imposed a 10 percent tariff on all countries effective April 5. There will ...
White House Announces Tariff Exemptions for Key Dietary Supplement Ingredients
The Trump administration has announced that certain dietary supplement and dietary ingredients have been excluded from the Harmonized Tariff Schedule (HTS) announcement on April 2. In the executive order, President Trump provided a list of goods and materials (Annex II) that are classified in the 8-digit subheadings of the HTS that are exempt. Some of ...
CRN Cautions Against “Misuse” of Vitamin A for Measles Prevention
The Council for Responsible Nutrition (CRN) issued a statement in response to recent media reports showing some parents are administering high doses of vitamin A to their children in an attempt to prevent measles infection. “Measles is a serious and highly contagious viral disease that can lead to severe health complications. Treatment and care for ...
The Vitamin Shoppe Unveils “Hometown Stores” Concept
The Vitamin Shoppe (Secaucus, NJ) is strengthening its brand partnerships while redefining the in-store shopping experience in select markets with the launch of its new “Hometown Stores” concept. These innovative retail collaborations pair a local Vitamin Shoppe with a top partner brand that has its company headquarters and deep roots in the same metro area, ...
Echo Water and 10X Health System Announce Strategic Partnership
Echo Water (Salt Lake City, UT), a leader in hydrogen water therapy, announced a new strategic partnership with wellness company 10X Health System (Miami, FL). The collaboration will see the acclaimed Echo Flask white-labeled and sold under 10X’s brand, expanding its reach to more customers. The Echo Flask launched in 2025 and is a smart ...
Dr. Bronner’s Updates Product Labels for Magic Soap
On March 11, Dr. Bronner’s (Vista, CA) updated the product labels for its 18-in-1 Pure-Castile Magic Soap and All-One Pure-Castile Magic Bar Soap. The updated labels improve legibility, provide product usage guidelines, descriptive icons and new text about the company’s commitments. Founder Emanuel Bronner first referred to his soaps as “Magic Soaps” following an article ...
Scott’s Protein Balls Unveils New Branding, Packaging and Formulation
New York-based Scott’s Protein Balls unveiled a new chapter with a refreshed brand identity featuring cleaner ingredients, updated packaging and a reinforced commitment to purpose-driven nutrition. According to the company, the new packaging and logo reflect the company’s journey of growth and evolution. The new design features a modern and youthful look with a bold ...
NOW Testing of Methyl B12 Brands Highlights “Inherent Complexity”
NOW (Bloomingdale, IL) continued its award-winning quality testing program with a survey of 25 different brand samples of methylcobalamin (methyl B12) purchased on Amazon in January 2025. Methyl B12 was chosen because of its high cost and potential failure of its potency label claim. The results once again identified brands not meeting label claims, but ...
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