Top Headlines
CHPA Survey Shows Strong Support for Dietary Supplement Reform
On June 3, the Consumer Healthcare Products Association (CHPA) released the results of a new survey* which shows widespread consumer use and value in dietary supplements, and strong support for modernizing federal regulations. According to the survey, 92 percent of consumers agree supplements had a positive impact on their overall health, wellness and quality of ...
The Vitamin Shoppe Unveils 2025 Health & Wellness Trend Report
On June 9, The Vitamin Shoppe (Secaucus, NJ) unveiled its Health & Wellness Report 2025, an in-depth, data-driven look at the evolving priorities, preferences and behaviors shaping the wellness industry. Now in its fourth year, the report combines proprietary sales and search insights from more than 600 retail locations, The Vitamin Shoppe website, industry-wide data ...
Dr. Bronner’s Transfers Ownership of Chocolate Line
On June 4, Dr. Bronner’s (Vista, CA) transferred ownership of its Magic All-One Chocolate line to Magic Chocolate Inc. Effective May 2025, the chocolate will now be known as “Magic Chocolate” and Dr. Bronner’s company name will no longer appear on the packaging. Founded by Swiss chocolatier Maestrani Schokoladen and Theo Chocolate Co-founder Joe Whinney, ...
iHerb Expands House Brand to Offer Beauty and Personal Care Products
iHerb (Irvine, CA) announced the launch of California Gold Nutrition Beauty, a new holistic self-care line made with premium ingredients to promote wellness from the inside out. The new line debuts with a targeted collection of hair multivitamins and clean hair care essentials. As iHerb’s largest and most trusted house brand, California Gold Nutrition now ...
Natura-Genics Receives GMP Certification
On May 15, supplement manufacturer Natura-Genics (Chino, CA) received a Good Manufacturing Practices (GMP) certification from UL Solutions to ensure consistent nutraceutical manufacturing practices, compliant with CFR 111 and to demonstrate continuous improvements in GMP standards. The company operates under licenses issued by the U.S. Food and Drug Administration (FDA), California Certified Organic Farmers (CCOF) ...
NPA Responds to “Misleading” Study on Dietary Taurine
On May 20, the Natural Products Association (NPA) responded to a study published in Nature on taurine that has been widely “misrepresented in media coverage and scientific commentary.” Contrary to the headlines and speculation, the study does not demonstrate that dietary taurine intake causes leukemia or poses safety risks to consumers, the association said. Taurine ...
NOW Launches Advertising Campaign Focused on Quality and Value
Two years ago, NOW (Bloomingdale, IL) gave consumers 19,000 reasons to feel good spending less on their supplements based on the number of quality tests performed each month. That message has proven highly effective, generating increased in both aided and unaided brand awareness, and brand usage. Since then, NOW has increased its monthly quality testing ...
Brian Mosser Becomes New Owner of Get Healthy
Get Healthy Vitamins and Natural Foods, an independent natural retailer located in Brooksville and Spring Hill, FL, announced Brian Mosser purchased the business from founders Karen Greenway and Laura DeWitt, becoming the new owner. Mosser started working at Get Healthy nearly 20 years ago where he started as a store clerk. Through hard work, passion ...
Natural Grocers Expands Standards for Household Cleaning Products
Natural Grocers by Vitamin Cottage (Lakewood, CO) announced it is once again raising the bar for household cleaning products with expanded product standards that reflect the latest research and the company’s commitment to human and environmental health. Natural Grocers first introduced its household cleaning standards in 2016, offering carefully curated alternatives to conventional products. The ...
Pharmavite Opens $250 Million Production Facility in Ohio
On May 8, California-based Pharmavite announced the grand opening of its new manufacturing and research & development facility at 13700 Jug Street in New Albany, OH. The 225,000 square-foot facility is a $250 million investment and will create 225 jobs with potential for further expansion. Pharmavite is the manufacturer of several health and wellness brands: ...
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