On Oct. 12, The Vitamin Shoppe announced that it is offering a free protein bar or healthy snack to anyone with a documented flu vaccine shot, in a national “Snax for Vax” campaign to support healthy communities during flu season.

On the upcoming weekend of October 22-23, anyone with proof of a recent flu vaccine from their doctor, pharmacist or other health care provider, can choose a free item from a selection of protein bars and snacks at more than 700 locations of The Vitamin Shoppe and Super Supplements stores in the U.S. and Puerto Rico. No purchase is necessary to receive the free item, which can include a choice from some the retailer’s most popular, on-the-go sports nutrition products, including:

• AP Regimen – PrimeBites Protein Brownies
• FULFIL – Vitamin & Protein Bars
• Garden of Life – Organic Fit High Protein Bars and Organic Performance Protein Bars
• Jacked Factory – Authentic Protein Bars
• Legendary Foods – Protein Sweet Rolls and Tasty Pastries
• ON – Protein Wafers, Vanilla Crème Flavor

Sharon Leite, CEO of The Vitamin Shoppe, commented “The Vitamin Shoppe is dedicated to the lifelong wellness of our customers and the communities we serve. Public health experts have advised that the current flu season may be severe, so we want to encourage Americans to engage in healthy habits, such as getting an annual flu vaccine and supporting their immune systems with a healthy diet, regular exercise, and proper sleep routines. Our Health Enthusiast store teams look forward to our Snax for Vax weekend and giving away some of our most popular, protein-packed snacks as a tasty and healthy reward for supporting your wellness with a flu vaccine.”

The Vitamin Shoppe is encouraging posts to social media about this healthy snack giveaway with the hashtag #SnaxForVax and tagging @vitaminshoppe. The Vitamin Shoppe previously conducted a similar Snax for Vax giveaway in an effort to incentivize Covid-19 vaccines, in a 2021 partnership with the White House.

For more information, visit www.vitaminshoppe.com.