Articles by Mike Straus
![[Extra! Extra!] Taurine for Men’s Health](https://vitaminretailer.com/wp-content/uploads/2026/05/Mens-Health-300x274-1779896047.jpg)
[Extra! Extra!] Taurine for Men’s Health
An amino acid, taurine most frequently shows up in energy drinks—but now, emerging taurine supplements are delivering the benefits of this ingredient without the unwanted jitters. Emerging research has found that taurine can help to reduce blood pressure, improve heart health, boost exercise performance and recovery, and may improve male fertility, among other things. For ...
It’s Raining Men’s Health Supplements
Beyond simple wellness, men’s health supplements are targeting optimal health and performance. The men’s health supplements market is diversifying beyond simple wellness and sexual health, with categories like probiotics for men on the rise. Emerging ingredients are coming to market that are redefining the category, while established ingredients are being repositioned in unique ways. Comprehensive ...
![[Extra! Extra!] Consumers Look for a Supplement ‘Experience,’ According to TSI Group](https://vitaminretailer.com/wp-content/uploads/2026/04/Delivery-Systems-300x276-1777405631.jpg)
[Extra! Extra!] Consumers Look for a Supplement ‘Experience,’ According to TSI Group
Supplement format is no longer just a dosage form, said TSI Group in a February 2026 blog post—it’s now a consumer experience. Consumer preference for supplements, while once dominated by pill formats, is now fragmented across oral strips, functional gums, stick packs, shots, chewables, powders, and RTD beverages. Consumers, according to TSI Group, are no ...
Delivery System Innovations
Delivery systems are rapidly evolving, giving retailers and consumers more options than ever. VMS delivery systems are undergoing rapid change as consumers seek more convenient ways to get their health fix. Liquids, microlingual tablets, stick packs and nasal inhalers are all gaining popularity as delivery methods as supplement brands and retailers look for more ways ...
![[Extra! Extra!] Achieving Prediabetes Remission](https://vitaminretailer.com/wp-content/uploads/2026/03/BllodSugarMetabolicHealth-300x275-1774637379.jpg)
[Extra! Extra!] Achieving Prediabetes Remission
Weight loss is one of the standard recommendations for those with prediabetes to prevent their condition from progressing. However, it may not be the only way to bring prediabetes into remission. A 2025 study analysis published in Nature Medicine found that achieving prediabetes remission is possible without weight loss. This paper analyzed results from the ...
That’s So Meta(bolic)
The blood sugar and metabolic health market is on the rise as demand for blood sugar support grows. The blood sugar and metabolic health market is continuing to expand, with supplement brands and retailers taking a more proactive approach to meet consumer demand for preventive care. Emerging research is demonstrating links between blood sugar and ...
![[Extra! Extra!] Reducing Wrinkles With a Supplement](https://vitaminretailer.com/wp-content/uploads/2026/02/HairSkinNails-300x295-1771620954.jpg)
[Extra! Extra!] Reducing Wrinkles With a Supplement
Wrinkles: Everyone gets them. But what if there was a product that could eliminate wrinkles for good? A 2025 clinical trial examined the effects of Eternalyoung, a four-botanical nutricosmetic supplement manufactured by Monteloeder, on forehead wrinkle volume and skin radiance. The study assessed the effect of this blend of pomegranate, sweet orange, desert ginseng, and ...
Holistic Support for Beauty
The nutricosmetics market is gaining momentum thanks to demand for skin, hair and nail health supplements. The hair, nail and skin health supplements market is growing rapidly as nutricosmetics consumers seek “beauty from within” offerings that can support outer beauty from the inside. Consumers are increasingly looking for holistic self-care options to delay signs of ...
![[Extra! Extra!] Vitamin D3 Treatment May Prevent Second Heart Attack](https://vitaminretailer.com/wp-content/uploads/2026/01/HeartHealth-300x282-1769721345.jpg)
[Extra! Extra!] Vitamin D3 Treatment May Prevent Second Heart Attack
A new study from Intermountain Health in Salt Lake City reports that a personalized vitamin D3 treatment plan for patients who have suffered a heart attack can greatly reduce their chances of another one. According to ScienceDaily.com, in a large randomized clinical trial, researchers found that managing patients’ vitamin D levels through a “target-to-treat” approach—where ...
Matters of the Heart
The heart health products market is strong and growing, driven by rising demand for cardiovascular support among aging consumers. The heart health products market is growing rapidly as consumers increasingly focus on cardiovascular health. One market report by Grand View Research says that the global heart health supplements market is projected to grow at a ...
Don't Miss Out!
Industry Professionals
Stay Informed!
Stay informed about the latest health, nutrition, and wellness developments by signing up for a FREE subscription to Vitamin Retailer magazine and digital newsletter.
Once subscribed, you will receive industry insights, product trends, and important news directly to your doorstep and inbox.
Featured Listing:
Subscribe To Our Newsletter
Stay Informed! Breaking news, industry trends featured topics, and more.
Subscribe to our newsletter today!