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30 Noteworthy Retailers

by VRM Media | January 3, 2024

To celebrate its 30th anniversary, Vitamin Retailer (VR) magazine honors 30 brick-and-mortar natural product retailers—single and multi-store—that exemplify the characteristics of professionalism, service and expertise. Choosing only 30 stores was difficult. VR magazine appreciates the hard work of the many retail staff members and stores around the country that meet the needs of their communities […]

30 Trailblazing Products

by Eric Munson | January 3, 2024

To commemorate Vitamin Retailer (VR) magazine’s 30th anniversary, the VR staff wanted to highlight 30 of some of the most outstanding products in the natural products industry. All of the featured items have made their mark to become some of the top-selling and most popular vitamin and supplement products. Barlean’s Swirls Formerly called Barlean’s Omega-3 […]

Vitamin Retailer’s 2023 Best New Products

by Eric Munson | December 1, 2023

For the 16th consecutive year, Vitamin Retailer, with the guidance of a retailer panel, assembled the year’s best new natural products. Since 2007, Vitamin Retailer (VR) magazine editors sift through and discuss the hundreds of products they’ve seen throughout the year to come up with a list of Best New Product candidates. The editors then […]

Think It Over

by Lisa Schofield | December 1, 2023

The brain support category’s spinoff, nootropics, is getting hot, and all adults can benefit. If you’re relatively healthy all the way up top, you think approximately 50,000 thoughts per day (according to the San Diego Brain Injury Foundation)—despite that it may feel like a lot more than that. Viewed another way, each second, the human […]

Sweet Relief! Blood Sugar and Metabolic Health Products Emerge

by James Gormley | December 1, 2023

The Panel: Ramona Billingslea, Marketing Manager, Betsy’s Health Foods, Spring, TX, https://betsyhealth.com Jay Levy, Director of Sales, Wakunaga of America, Mission Viejo, CA, https://kyolic.com Kristen McPhee, MS, Scientist, NOW Foods, Bloomingdale, IL, www.nowfoods.com Cheryl Myers, Chief of Scientific Affairs and Education, EuroPharma, Green Bay, WI, www.europharmausa.com Remy Reinstein, Vice President of Sales, Curalife, Tel Aviv, […]

“How Are You Feeling?”

by Joy Choquette | November 1, 2023

An inside look at the mood support market, trends and key ingredients now. It’s no surprise to many that the last few years have resulted in a lot of stress, anxiety, and mental wellness issues. One good thing to come out of the pandemic, as noted in the media, is an increased awareness of mental […]

It’s Great to Be Single!

by Lisa Schofield | November 1, 2023

While multis provide a foundational supplement, single vitamins and minerals offer a personalized solution. Sure, multivitamin/mineral complexes shine as a foundational supplement for good health and well-being. But single vitamins and minerals, which tend to stay behind the spotlight, are not bit players. According to the newly published CDC (Centers for Disease Control and Prevention) […]

Healthy Immunity: A Balancing Act

by Lisa Schofield | September 1, 2023

As colder weather approaches, consumers are looking to ensure their immune system is functioning optimally. Elizabeth Kim, marketing specialist, Korea Ginseng Corporation, California, noted that according to the CDC (Centers for Disease Control and Prevention), the timing and severity of the 2022-2023 influenza season will supply the United States with as many as 173 million […]

Muscle & Strength: How Active Nutrition Is the Name of the Game

by James Gormley | September 1, 2023

The Panel: Christopher Bailey, PhD, Director of Scientific Affairs, Gencor, Orlando, FL, www.gencorpacific.com Ramona Billingslea, Marketing Manager, Betsy’s Health Foods, Spring, TX, https://betsyhealth.com Katie Emerson, MS, RD, LDN, Manager of Scientific Affairs, Nutrition21, Saddle Brook, NJ, https://nutrition21.com Douglas Kalman, PhD, RD, FACN, FISSN, Clinical Associate Professor, Nova Southeastern University and Partner in Substantiation Sciences, Inc., […]

Children’s Health & Wellness Grows

by Angela Sabarese | September 1, 2023

Natural products addressing children’s health are booming as manufacturers focus on parents’ top concerns. Parents are responsible for all aspects of their children’s lives, from safety and security to education and learning the ropes of life. One of a parent’s most important responsibilities, however, is ensuring optimal nutrition and the overall good health of their […]

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