VR Columns
Vitamin K1 & K2 as MK-7 & MK-4: Differences & Applications
Vitamin K, particularly vitamin K2, represents a significant segment of the vitamin market. In fact, the global vitamin K2 market size was estimated at $421.1 million in 2023 and is projected to grow at a CAGR of 10.8 percent from 2024 to 2030.1 Certainly, vitamin K2 as menaquinone-7 (MK-7) has been recognized for its role ...
The Top 10 Natural Supplements for Irritable Bowel Syndrome
Irritable bowel syndrome (IBS) is becoming an epidemic in our culture. So many people have it, and there is little that conventional medicine can do to help control it. Of all the disorders of the gastrointestinal tract, IBS is the most common, affecting at least 11 percent of all people. That’s a lot of people ...
Want to Live a Long Time? Polyphenols Will Help Get You There
There is a huge amount of marketing around anti-aging interventions: creams, potions, diets, medications, devices, surgeries, fasting, exercise programs—all with a claim to turn back the hands of time. There is no perfect and easy answer, but there are some things you can do to slow down the damage that is done as we age, ...
Keeping Current in the Marketplace
Between stocking shelves, scheduling staff, hosting events and all the daily tasks of running a store, it may seem like every day is an exercise in keeping in tune with the very real needs of your store. And of course, that’s true. However, there is also the big picture, and that is keeping current with ...
An Open Invitation to Join SENPA
Open invitation… To what you may ask? SENPA. What is SENPA and why would we want to be part of it? SENPA is a non-profit organization focused on the independent retailer for the last 60-plus years. This group focuses on how to help the “small guys” remain relevant and competitive. How do they do that ...
Nicole M. Avena, PhD, Dr. Nicole Avena, LLC, Nutrition Consulting
Dr. Nicole Avena is an associate professor of neuroscience at Mount Sinai School of Medicine in New York, NY, and a visiting professor of health psychology at Princeton University. She is a research neuroscientist and expert in the fields of nutrition, diet and addiction, with a special focus on nutrition during early life and pregnancy, ...
Let’s Get Social: Crafting Your Social Media Strategy
Social media isn’t “new” anymore, but how to leverage this medium for your small business can often be a bit of a mystery. How do you know what to post? Is there a magical time for a post to go live? How do you know if social media is working? Let’s dive in! Where Did ...
The Meteoric Growth of the Plant-based Diet
According to the Plant Based Foods Association (PBFA), 70 percent of the U.S. population ate plant-based foods in 2022, up from 66 percent in 2021. In 2022, 60 percent of households bought plant-based foods, with an 80 percent repeat purchase rate across all categories. Consumers are motivated to eat plant-based foods for a variety of ...
The Prebiotic Benefits of Acacia Gum and Baobab Fibers
If you’ve been part of the dietary supplement industry for the past few years, you will certainly have seen the increased popularity of the biotics market (pre-, pro- and postbiotics). In particular, prebiotics have seen significant growth, with a global valuation of $6.67 billion in 2023, and an expected compound annual growth rate of 6.3 ...
Core 4 Supplements
A journey is defined as a passage from one place to another, so when we think about embarking on our individual health journeys, we need to understand that even with our best health foot forward (and best intentions), our modern lifestyles and dietary choices can sometimes leave gaps in our overall and foundational health. This ...
Don't Miss Out!
Industry Professionals
Stay Informed!
Stay informed about the latest health, nutrition, and wellness developments by signing up for a FREE subscription to Vitamin Retailer magazine and digital newsletter.
Once subscribed, you will receive industry insights, product trends, and important news directly to your doorstep and inbox.
Featured Listing:
Subscribe To Our Newsletter
Stay Informed! Breaking news, industry trends featured topics, and more.
Subscribe to our newsletter today!