immunity
Postbiotics Market is Projected to Reach $24 Million by 2029
According to a new market research report by Meticulous Research (Redding, CA) titled, ‘Postbiotics Market by Type (Bacteria, Yeast), Form (Liquid, Dry), (Application (Food & Beverages, Nutritional Supplements), Sales Channel (Offline, Online), and Geography – Global Forecast to 2029,’ the postbiotics market is projected to reach $24 million by 2029, at a compound annual growth rate (CAGR) of ...
A Lactobacillus plantarum Postbiotic for Immunity
Most people in the natural products industry are familiar with probiotics and prebiotics, but not everyone is familiar with postbiotics. This focus of this article is on one particular postbiotic derived from Lactobacillus plantarum. Before getting into it, however, let’s first answer the following question. What Is a Postbiotic? Probiotics are friendly bacteria that confer ...
Rowdy Mermaid Launches New Products, Expands Distribution & Partners With Rising NBA Star
Rowdy Mermaid has recently launched several new functional beverage products, the company stated. These include Adaptonic Clarity, four flavors of sparkling tonic beverages with Lion’s Mane mushroom for clarity and Hibiscus Pulse, a kombucha with cassia and chipotle to support circulation. Rowdy Mermaid also announced new retail partnerships and expanded distribution. In addition, the brand is ...
Superfoods—A New Generation of Superhero Nutrients
More than just “drink this green powder and call me in the morning”—superfoods are the ultimate “more bang for your buck” products. Panelists: Ramona Billingslea, Marketing Manager, Betsy’s Health Foods, Spring, TX, www.betsyhealth.com JR Ortiz, President, MacroLife Naturals, Culver City, CA, www.macrolifenaturals.com Dan Lifton, CEO, Quality of Life Labs, Port Chester, NY, www.qualityoflife.net Matt Marturano, ...
Longevity by Nature Announces 2 National Marketing and Distribution Agreements
Longevity by Nature, a manufacturer of natural, science-based nutritional supplements that support a wide range of health benefits, has announced that it has entered into agreements with National Sales Associates, LLC, a national sales and marketing brokerage agency specializing in natural, organic and specialty products, and United Natural Foods, Inc. (NYSE: UNFI), North America’s premier ...
Chasing Immunity
Thrust into the spotlight, immune-support products have now become the entry category for nutritional supplements, replacing weight and energy. Here’s how to help your customers who are chasing immunity catch it. No one wants to “catch” a knockout germ, especially the notorious DCV (delta COVID variant). Instead, you can guide them to “catching” an optimal ...
Four in 10 consumers have bought more functional products during pandemic
More than four in 10 consumers have increased their purchases of functional foods, beverages and supplements since the start of the pandemic, a major global survey has found. Kerry, the makers of clinically proven immune health ingredient Wellmune, surveyed 13,000 people across 16 countries to provide manufacturers with insights into the impact of COVID-19 on ...
Health Foods Stores Must Stay Open Under New CA COVID-19 Lockdowns, Says NPA
The Natural Products Association (NPA) in a letter to Governor Gavin Newsom said it is imperative for essential businesses including health food stores to remain open as California mandates new COVID-19 restrictions. Health food stores provide a wide range of essential products including water, electrolytes, nutritional supplements, healthy food options and other health-related products such as ...
Gadot Biochemical Industries Enhances Zinc Gluconate Supply
In anticipation of continued increased demand for zinc lozenges worldwide, Ohad Cohen, chief executive officer of Israel-based Gadot Biochemical Industries, has announced that the company is ready to fulfill requirements for zinc gluconate, the preferred winter form of zinc and the form best utilized in lozenges to treat the common cold, he said. Zinc is ...
The Quest for Immune Support
Caring for one’s immune system now is more critical than ever. Manufacturers are doing their part to provide support. At present, society has been living in a pandemic due to COVID-19 for more than six months, and still, many questions remain unanswered about the virus. Amid the speculation, retailers and manufacturers alike are unable to ...
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