health benefits
CRN Analysis Shows HSA/FSA Access to Supplements Will Benefit Consumers
The Council for Responsible Nutrition (CRN) released new data confirming that expanding Health Savings Accounts (HSAs), Flexible Spending Accounts (FSAs) and other similar accounts, would have a “modest” budget impact while delivering “enormous” health benefits for consumers. Conducted in partnership with John Dunham & Associates, the analysis shows Americans could gain broad access to supplements ...
NAD Recommends Olly Discontinue “Sensation” Claims
In a challenge filed by Bayer Healthcare LLC, BBB National Programs’ National Advertising Division (NAD) determined Olly PBC provided a reasonable basis for claims made for its Lovin’ Libido dietary supplement related to desire, drive, arousal, satisfaction and lubrication. However, NAD recommended Olly discontinue its claims related to sensation. Bayer challenged claims from Olly that ...
Creatine’s Mass Appeal
Most athletes have heard of creatine and its profound health benefits. Creatine has become one of the most popular performance supplements for athletes and avid weightlifters. It helps introduce more creatine to your body—a substance that plays a role in cellular health and aids in muscle growth. Of all creatine supplements, creatine monohydrate is the ...
Bursting With Biotics!
The category of “biotics” continues to grow and generate excitement for the sustained health benefits they provide. It isn’t a “syn” to beef up your biotics department even if you need to reduce the size of a category lolling in the doldrums. Biotics are hot, especially because they no longer need to be refrigerated and ...
Lawsuit Says Poppi Soda Misled Consumers About Health Benefits
A lawsuit filed in California against Poppi (Austin, TX) claims the prebiotic sodas do not improve gut health as much as their marketing suggests. The class-action lawsuit was filed in the Northern District of California by Kristin Cobbs of San Francisco, CA. The complaint alleges Poppi sodas contain less prebiotic fiber than advertised. Cobbs is ...
PLANT Act Introduced Into Congress
On July 28, U.S. Representative Jim McGovern (D-MA) introduced the Peas, Legumes and Nuts Today (PLANT) Act, which would help ensure that U.S. Department of Agriculture (USDA) programs support farmers and companies producing plant-based foods. “The PLANT Act will help us win the future of food,” said McGovern. “Plant-based foods are already creating new opportunities for farmers across ...
Achieving Health Goals With Sparkling Functional Beverages
Consumers love to try different products, especially within the food and beverage category. It’s even better if those products can help them to improve their health and achieve their wellness goals. Savvy consumers realize that drinking high calorie beverages such as soda, alcohol and sugary juices is not in their best interest. As a result, ...
Collagen & Resveratrol: The Advantage for Skin Care
There are so many different nutraceuticals available to help promote healthy, attractive skin. But two of them that deserve special mention are collagen and resveratrol. Of course, there are few people who will be surprised to hear that collagen offers skin related benefits, but many of those same people may be interested to learn that ...
Taking Heart: Trends, Market Outlook and New Studies in Heart Health
The market is strong for heart health products. Heart health is an area of continued growth and study. In 1924, when the American Heart Association (AHA) was founded, there was little encouraging news regarding heart health. To this point in history, most individuals were prescribed bedrest and faced an inevitable death sentence. My, how times ...
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