Advertise
Saanroo
Essential Formulas

Click Here for the Latest Episode of the Vitamin Professor Podcast Hosted by Gene Bruno

energy


Adrenals, Thyroid & the Energy Economy: What Natural Retailers Need to Know

by Joy Choquette | April 1, 2026

Essential ingredients, new trends and the state of the market. Moody? Tired? Stressed? Many individuals throughout the U.S. may think these issues are related to age or a too-busy lifestyle. And perhaps they are. However, these are also symptoms of thyroid issues. Thyroid and adrenal health are sometimes overlooked by individuals, as there is usually ...

Vitamin Retailer’s 2025 Best New Products

by Eric Munson | December 1, 2025

For the 18th consecutive year, Vitamin Retailer, with the guidance of a retailer panel, assembled the year’s best new products. Eighteen years ago, Vitamin Retailer (VR) magazine decided to honor the year’s top’s products by asking for opinions from independent natural products, vitamin and supplement retailers. The objective was for stores to offer feedback and ...

Peer-Reviewed Studies Highlight Unique Health Benefits of Almased

by Eric Munson | August 18, 2025

Two recent, peer-reviewed clinical studies have found Florida-based Almased, a high-protein, low-glycemic meal replacement, delivers significant, unique health benefits, such as weight loss, improved metabolic health, anti-aging effects and enhanced quality of life. The reviews synthesize 30 peer-reviewed clinical studies across three decades of scientific research. The 2025 review, published in the American Journal of ...

PLT Releases Consumer Research on Mood for Sports and Active Nutrition

by Eric Munson | July 29, 2025

Ingredient distributor PLT Health Solutions (Morristown, NJ) released new consumer research titled Feeling Active about how cognitive states—or mood—can affect sports and active nutrition. In 2024, PLT engaged with a third-party consumer research firm to conduct a study on consumer attitudes toward mood and active nutrition. The study featured 546 participants from the United States, ...

The Various Forms of Magnesium: Good, Better, Best

In May of 2013, I wrote an article for Vitamin Retailer titled, “Magnesium: A Mineral With Multiple Applications.” At that time, magnesium was already a trending nutraceutical in the dietary supplement industry—but that was only the beginning. In 2024 the magnesium market size was valued at $29.3 billion with estimations to reach $40.8 billion by ...

The Vitamin Shoppe Unveils 2025 Health & Wellness Trend Report

by Eric Munson | June 9, 2025

On June 9, The Vitamin Shoppe (Secaucus, NJ) unveiled its Health & Wellness Report 2025, an in-depth, data-driven look at the evolving priorities, preferences and behaviors shaping the wellness industry. Now in its fourth year, the report combines proprietary sales and search insights from more than 600 retail locations, The Vitamin Shoppe website, industry-wide data ...

NOW Survey Reveals Top Health and Wellness Priorities in 2025

by Eric Munson | January 20, 2025

A new consumer survey commissioned by NOW Health Group (Bloomingdale, IL) reveals energy is set to dominate health and wellness in 2025. According to the report, 56 percent of respondents are seeking supplements to boost their energy levels and keep up with their busy lives. Other high-ranked trends include fitness support at 37 percent, better ...

The Women Sports Nutrition Category Explodes!

by Mark Becker | December 1, 2024

Women’s sports is on the rise – BIG TIME! All you have to do is turn on your TV. Stadiums and arenas are sold out. TV ratings are through the roof. With rock star women athletes like WNBA basketball star Caitlin Clark and Olympic Gold medalist sprinter Sha’Carri Richardson, among others, leading the way, the ...

CRN Releases Select Findings From 2024 Consumer Survey

by Eric Munson | November 11, 2024

The Council for Responsible Nutrition (CRN) released select findings from its 2024 Consumer Survey conducted by Ipsos. This year’s survey reported 75 percent of Americans continue to use dietary supplements, demonstrating the ongoing role supplements play in health and wellness, according to the association. However, the survey also highlighted subtle shifts in product choices. According ...

LaneInnovative Celebrates 30 Years in Business

by Eric Munson | September 30, 2024

In September 1994, around the kitchen table, Florida-based LaneInnovative (formerly LaneLabs USA) was born. It was the brainchild of Andrew Lane and his father Dr. William Lane. They partnered with the best researchers and manufacturers from around the globe and began developing innovative products to address the basic needs of the body. This year, the ...

Don't Miss Out!

Sign up for Vitamin Retailer Digital Newsletter
Digital Newsletter
Subscribe to Vitamin Retailer Magazine
Vitamin Retailer Magazine

Industry Professionals
Stay Informed!

Stay informed about the latest health, nutrition, and wellness developments by signing up for a FREE subscription to Vitamin Retailer magazine and digital newsletter.

Once subscribed, you will receive industry insights, product trends, and important news directly to your doorstep and inbox.

Featured Listing:


CapsCanada

Subscribe To Our Newsletter

Stay Informed! Breaking news, industry trends featured topics, and more.

Subscribe to our newsletter today!