Adaptogens
Springtime Immune Help
Proactive health and wellness for the spring season. April may in fact be the cruelest month, therefore spring is a crucial time to focus on immune health because of seasonal changes, such as fluctuating temperatures, increased pollen levels and increased outdoor activities. “Spring is a season when people stop focusing on immune health and are ...
Core 4 Supplements
A journey is defined as a passage from one place to another, so when we think about embarking on our individual health journeys, we need to understand that even with our best health foot forward (and best intentions), our modern lifestyles and dietary choices can sometimes leave gaps in our overall and foundational health. This ...
Customizing Energy Enhancement
The energy category has branched out but can be confusing. Here’s how to pair the right product with each customer. Face it, nobody likes to feel drained and unable to muster up enough power to move beyond a snail’s pace. But embracing the day with ASAP vigor is the reason why the energy enhancement category ...
Achieving Health Goals With Sparkling Functional Beverages
Consumers love to try different products, especially within the food and beverage category. It’s even better if those products can help them to improve their health and achieve their wellness goals. Savvy consumers realize that drinking high calorie beverages such as soda, alcohol and sugary juices is not in their best interest. As a result, ...
U.S. Herbal Supplement Sales Increased by 9.7 Percent in 2021
Annual sales of herbal dietary supplements in the United States totaled $12.350 billion in 2021, according to the American Botanical Council’s (ABC’s) 2021 Herb Market Report. This represents the highest recorded annual spending on these products in the United States and a 9.7 percent increase from the previous year—the second-highest annual sales growth for herbal supplements since ...
Rising Demand For Healthy Food and Beverages Driving Adaptogen Market’s Growth
The rising demand for healthy food and beverages is expected to propel the growth of the adaptogens market, according to a recent report from the Business Research Company. Adaptogens help the body respond to stress, anxiety, fatigue and overall wellbeing. For instance, in October 2020, according to a 2020 Food & Health Survey by the ...
Herbalist & Alchemist Celebrates 40th Anniversary, Announces Expansion
When David Winston, RH (AHG) began selling the surplus extracts he was making for his own clinical practice to other practitioners, he named the endeavor to reflect the synergy that happens when herbs are skillfully combined: Herbalist & Alchemist. On August 11, the Washington, NJ-based company celebrated 40 years providing practitioner-quality herbal extracts throughout North ...
Rowdy Mermaid Launches New Products, Expands Distribution & Partners With Rising NBA Star
Rowdy Mermaid has recently launched several new functional beverage products, the company stated. These include Adaptonic Clarity, four flavors of sparkling tonic beverages with Lion’s Mane mushroom for clarity and Hibiscus Pulse, a kombucha with cassia and chipotle to support circulation. Rowdy Mermaid also announced new retail partnerships and expanded distribution. In addition, the brand is ...
What Are Adaptogens and Do I Need Them?
Adaptogens are a class of herbs that can increase the body’s ability to adapt to stress, are limbic (emotional) brain tonics, tonify the stress axis (HPA axis) and support hormone, immune and cognitive health; essentially, they help the body adapt to stress (in its many forms). Adaptogens can promote an optimal physiological response to both ...
Gold and Diamonds, or Energy?
Let me start by saying I like the sparkly stuff as much as the next person. But I would trade every piece of jewelry I own in a heartbeat for limitless energy. Imagine getting up in the morning with energy and optimism and the physical endurance to do anything you want to do. Head for ...
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