Features
Forty Winks
Sleep is more elusive than ever for a growing number of American adults. Here’s why and how you can help your sleep-deprived customers go from a handful of winks to 40. The Hollywood-styled hypnotist with the pendulum-like swinging pocket watch intoning, “You’re getting sleepy!” sounds like a dream come true for the multiple millions of Americans ...
Hemp Madness!
There can be no doubt that consumers are demanding CBD and all thing hemp. Panelists: Leif Harrison, CEO, Americas Elixinol, Westmister, CO, www.elixinol.com Duffy MacKay, ND, Senior Vice President of Scientific and Regulatory Affairs, CV Sciences San Diego, CA, www.cvsciences.com Jason Mitchell, ND, Co-Founder and Co-CEO, HempFusion, Denver, CO, www.hempfusion.com Marge Roman, Manager, Stay Healthy!, ...
Meeting Seasonal Wellness Needs Year-round
In the quest for health, look to a broader definition of seasonal wellness to best meet consumers’ needs. Seasonal wellness has become a year-round challenge. Some suffer from runny nose and itchy, teary eyes while others suffer from coughing spells. Although allergies is likely the first thing that comes to mind, it is useful to ...
Diet, Weight and Fitness
Sports nutrition continues to evolve to become ever-more inclusive. Remember Jazzercise? All the rage in the late 70s and 80s, it combines dance, strength and resistance training with music for a full-body workout. And people can still sign up for Jazzercise classes. Every generation has its hot workout that reflects society. Currently, Peloton and similar ...
Saving Your Skin
Consumers of all age have an interest in protecting their skin and preventing age-related damage. Whether skin is smooth and unlined or freckled with a few wrinkles, many people are concerned about their complexion and the general health of their skin. Protecting your skin goes beyond its general outward appearance. Sure, aiming for a “healthy ...
Stress & Anxiety on the Rise
Nutritional supplements have a role in helping the nation relax. Stress and anxiety are at an all-time high. Some experts even say it’s a national epidemic. Factors including work, money, social life, appearance and other responsibilities are all culprits of the rapid rise—and that’s where supplements to help reduce stress and anxiety come in. Among ...
Botanical Boom
Herb and botanical supplement brands are anticipating exciting times ahead. It’s no surprise, but as more people are turning to preventative and more natural measures when it comes to their health, the reliance on herbal and botanical supplements continues to soar. In fact, the global herbal and botanical supplements market is expected to reach $8.5 ...
In Support of Natural Heart Health
Despite a major negative study publicized last summer, the heart health category is teeming with effective, science-backed supplements. Here’s how to win over skittish customers. “Most dietary supplements are useless for preventing heart attacks!” This statement or a facsimile thereof caused the dietary supplement industry and natural health practitioners to have tachycardia (rapid heartbeat often ...
Weaving Supplements Into Women’s Lives
Nutritional supplement brands aim to provide greener, simpler and a little more luxe products that fit into the wants and needs of women. When it comes to selling nutritional supplements, it pays to focus on the main consumers: women. “Women are the primary consumers of health and health care products globally,” explained Tieraona Low Dog, ...
2020 Industry Forecast
Experts discuss a range of issues affecting the natural products industry. Panelists: Jim Emme, CEO, NOW Foods, Bloomingdale, IL, www.nowfoods.com Jonathan Emord, President, Emord & Associates, Clifton, Virginia, www.emord.com Daniel Fabricant, PhD, President and CEO, Natural Products Association (NPA), Washington, D.C., www.npanational.org Karen Howard, CEO and Executive Director, Organic and Natural Health Association, Washington, DC, ...
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