Articles by Mike Straus
![[Extra! Extra!] The Lifespan and Healthspan Distinction](https://vitaminretailer.com/wp-content/uploads/2025/11/Longevity-Wellness-300x283-1764176198.jpg)
[Extra! Extra!] The Lifespan and Healthspan Distinction
As more consumers take on an interest in longevity, an emerging distinction is coming into sharp focus: The distinction between lifespan and healthspan. While one’s lifespan is however long one lives, one’s healthspan is the number of years one spends in a state of good health. In Dr. Eric Topol’s 2025 book Super Agers, Dr. ...
In Pursuit of a Better, Longer Life
The longevity supplements market is rapidly growing thanks to consumer demand for products that help them stay active and sharp in old age. The Fountain of Youth has long been featured in mythological stories from around the world, dating back to Herodotus in the 5th century B.C. Modern-day supplement consumers are looking for products that ...
![[Extra! Extra!] EFAs and COPD Patients](https://vitaminretailer.com/wp-content/uploads/2025/09/EFAs-300x289-1759156560.jpg)
[Extra! Extra!] EFAs and COPD Patients
While experts generally agree that essential fatty acids are beneficial for human health, some EFAs pose more risks than benefits. A 2018 study in Respiratory Research examined the effects of arachidonic acid, an omega-6 polyunsaturated fatty acid, on pulmonary fibroblasts in human lung cells as compared to omega-3 polyunsaturated fatty acids, saturated fatty acids, and ...
Savvy Fatty Acids
Essential fatty acid products are undergoing innovations. Essential fatty acid products are the hottest ingredients in town, with EFA products like omega-3 supplements and marine oils dominating the nutraceutical market. Future Market Insights predicts that the fatty acid supplements market will grow at a compound annual rate of 8.7 percent through to 2035, reaching a ...
![[Extra! Extra!] Top 10 Immune-boosting Foods and Supplements](https://vitaminretailer.com/wp-content/uploads/2025/08/Immune-Health-300x286-1756141464.jpg)
[Extra! Extra!] Top 10 Immune-boosting Foods and Supplements
There’s no shortage of immune health supplements on the market. But which ones are the best? Which ones are worth investing shelf space in? As it turns out, dietitian Joanna Foley, RD, has curated a list of the top 10 supplements, vitamins, and functional foods that can boost the immune system for GoodRx. Foley noted ...
Shields Up!
Here are some of the latest innovations in immune support supplements. The immune health supplements market is on a tear, with an increasing consumer demand for preventative care supplements driving significant growth. This sector is expected to grow at 10.5 percent CAGR through to 2035, eventually reaching a value of $84 billion, according to Future ...
![[Extra! Extra!] Challenges and Opportunities in the Herbs and Botanicals Market](https://vitaminretailer.com/wp-content/uploads/2025/07/Herbs-and-Botanicals-300x285-1753814160.jpg)
[Extra! Extra!] Challenges and Opportunities in the Herbs and Botanicals Market
The global herbs and botanicals supplement market is predicted to grow at a 2.5 percent compound annual growth rate through to 2035, according to Future Market Insights, with consumers increasingly turning to these products to combat chronic disease. Trending functions among herbs and botanicals include cardiovascular health, immunity, and stress reduction; emerging top sellers in ...
Herbs & Botanicals: The State of the Market in 2025
The panel: Alina Hornfeldt, Co-owner, Mastel’s, St. Paul, MN, www.mastels.com Holly Prugar, Supplement Manager, The Mustard Seed Natural Market, Watertown, NY, www.themustardseedonline.com Nichole Petersen, Marketing Director, RidgeCrest Herbals, Salt Lake City, UT, www.rcherbals.com Ramona Billingslea, Marketing & Education Manager, Betsy’s Health Foods, Spring, TX, https://betsyhealth.com Rob Brewster, President, Ingredients by Nature (IBN), Montclair, CA, https://ingredientsbynature.com ...
![[Extra! Extra!] Tariffs and the Supplement Industry](https://vitaminretailer.com/wp-content/uploads/2025/06/Leadership-Forum-294x300-1750958084.jpg)
[Extra! Extra!] Tariffs and the Supplement Industry
The Trump Administration has long used tariffs as a trade cudgel, targeting trade allies like Canada and Mexico with tariffs to address perceived trade irritants. Multiple sources have told Vitamin Retailer that the Trump tariff situation is untenable, as it is causing significant industry disruption and uncertainty. Now, amid tariffs roiling the VMS industry, the ...
Leadership Forum: Navigating Uncertainty
Here’s what industry leaders are saying about the major issues affecting the natural products industry today. The panel: Alina Hornfeldt, Co-owner, Mastel’s, St. Paul, MN, www.mastels.com Debra Short, Executive Director, SENPA, New Port Richey, FL, https://senpa.org Holly Prugar, Supplement Manager, The Mustard Seed, Watertown, NY, www.themustardseedonline.com Jim Emme, Chief Executive Officer, NOW Health Group, Bloomingdale, ...
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