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Trends


A Holistic Approach to Beauty

by Eric Munson | March 1, 2024

Changing beauty trends lean into natural, innovative and high-quality products. Skin, hair and nails are all an integral part of the integumentary system, which comprises the body’s outer layer. According to the Cleveland Clinic, the integumentary system has many important functions including physical protection from bacteria, protection from injury, protection from sunlight, regulation of body ...

Taking Heart: Trends, Market Outlook and New Studies in Heart Health

by Joy Choquette | February 1, 2023

The market is strong for heart health products. Heart health is an area of continued growth and study. In 1924, when the American Heart Association (AHA) was founded, there was little encouraging news regarding heart health. To this point in history, most individuals were prescribed bedrest and faced an inevitable death sentence. My, how times ...

Innova Identifies Top 10 Food/Beverage Trends Set for 2021

by Angela Sabarese | December 21, 2020

Food trend specialist Innova Market Insights has unveiled its annual Top Ten Trends report, offering manufacturers, retailers and brands with the latest insights to drive innovation and answer current consumer demands. As Covid-19 transforms our shopping and eating habits, staying ahead of the curve and keeping on top of the changing and sophisticated food and ...

VR Coronavirus Survey Shows Zinc Is Top-Seller During Pandemic;
Health Food Stores Face Significant Business Challenges Due To COVID-19

by Daniel McSweeney | June 23, 2020

Since the start of the coronavirus pandemic earlier this year along with the resulting “shelter at home” and “social distancing” orders for U.S. citizens, health and natural food retailers have experienced (and reacted to) many challenges to their ability to service customers—and for some stores serious threats to the survival of their businesses. While natural ...

Seven Steps for Continued Success

by Terry Lemerond | November 1, 2019

In my last column, I wrote about strategizing throughout the year and regularly assessing the health of your business. This time, I’d like to talk a little more specifically about setting goals, because I don’t think you can overemphasize that aspect of your business if you want to stay successful. A New Year means a ...

Video: Expo East 2019: Terry Brett & Kimberton Whole Foods

by Nicholas Saraceno | October 16, 2019

Terry Brett, Co-owner of Kimberton Whole Foods (Pennsylvania) and Vitamin Retailer’s 2019 Retailer of the Year, shares the store’s history, offers his tips for success & his take on what’s trending at the show. For more information, visit www.kimbertonwholefoods.com and vitaminretailer.com/2019-retailer-of-the-year-kimberton-whole-foods/. For more videos of our Expo East 2019 coverage, check out Vitamin Retailer’s full video library!

Supporting Healthier Children

by Carlett Spike | September 3, 2019

As interest rises in children’s supplements, the products are mirroring those of adults—clean label, broad ranging, with an easy delivery. Children’s health supplements account for a few billion of the total costs spent on supplements in the United States. On the global scale, 34 percent of supplements for children aged five to 12 are purchased ...

Google’s 2016 Food Trends Report Released

by Corinne Anderson | June 6, 2016

Google recently announced their 2016 Google Food Trends Report, in an effort to “share useful data for planning purposes.” This data can be utilized by marketers, product developers, chefs, restaurants, foodies, and even retailers. The report is broken into three sections: Tops Risers and Decliners, A Spotlight  on Top Trending Themes, and an Extensive List ...

Anticipating Trends

by Jackie Fishman | August 31, 2015

Post Dr. Oz effect, consumers are relying on other sources that are creating the latest trends at retail. The participants are: Ramona Billingslea Marketing Manager Betsy’s Health Foods Houston, TX Juanita Landon Assistant Store Manager Garner’s Natural Market Columbia, SC Todd Pauli Partner, The Shelton Group Marketing, NOW Foods Bloomingdale, IL Carmela Wolf Wellness Manager ...

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