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That’s So Meta(bolic)

by Mike Straus | April 1, 2026

The blood sugar and metabolic health market is on the rise as demand for blood sugar support grows. The blood sugar and metabolic health market is continuing to expand, with supplement brands and retailers taking a more proactive approach to meet consumer demand for preventive care. Emerging research is demonstrating links between blood sugar and ...

NPA Update: Why Showing Up to Capitol Hill on NPA Fly-In Day Matters

by Kyle Turk | March 23, 2026

Every industry talks about advocacy. Far fewer industries show up in person to do it. That is what makes the Natural Products Association’s (NPA) annual Fly-In Day such a powerful and increasingly important tradition for companies across the dietary supplement and natural products sector. Each year, manufacturers, retailers, ingredient suppliers and service providers from across ...

Staying Active

by Eric Munson | March 2, 2026

Everyday consumers are turning to sports products for overall health and wellness. Although sports nutrition has largely been geared toward athletes and fitness enthusiasts, in recent years, it has seen a massive shift toward everyday consumers who are prioritizing overall health, fitness and well-being. This shift has driven demand for various products such as protein ...

The New Era of Women’s Health

by Joy Choquette | March 2, 2026

Natural solutions, star ingredients, and healthy lifestyle changes are shaping this category. Do you know the healthiest state in the U.S. for women? It’s Massachusetts, and the least healthy state for women is Louisiana. These statistics are part of the America’s Health Rankings 2025 Health of Women and Children Report. The report finds that overall, ...

Dick Durbin Reintroduces Dietary Supplement Listing Act

by Eric Munson | January 19, 2026

On Jan. 15, U.S. Senator Dick Durbin (D-IL) reintroduced the Dietary Supplement Listing Act, which would require dietary supplement manufacturers to register their products with the U.S. Food and Drug Administration (FDA). According to Durbin, the law would require companies to provide FDA with critical information about their products including product names, a list of ...

USP Named Participating Certifier in Amazon’s New Compliance Fast-Track Program

by Eric Munson | December 23, 2025

To ensure quality dietary supplements and enhance consumer trust, Amazon (Seattle, WA) announced USP has been selected as a participating certifier in Amazon’s Compliance Fast-Track Program. This means supplements bearing the USP Verified Mark are automatically recognized as meeting Amazon’s enhanced safety and quality requirements, eliminating the need for manual submission of documentation and allowing ...

Taking Charge of Metabolic Health

by Eric Munson | October 1, 2025

Blood sugar concerns and metabolic health have moved beyond diabetic patients. Type 2 diabetes—the usual focus when talking about adult diabetes—used to be extremely rare until the modern diet and lifestyle were introduced. It is estimated about one-third of Americans have diabetes or prediabetes. According to Jacob Teitelbaum, a medical doctor and author (From Fatigued ...

Independent Retail Expo to be Held in Palm Springs This November

by VRM Media | August 12, 2025

The Positively Natural Network (PNN), a not-for-profit trade association for independent natural products retailers, manufacturers, brokers and related businesses, has announced new dates for its annual Naturally Independent Expo (NIE). The event will now be held Nov. 14-15 at the Palm Springs Convention Center in Palm Springs, CA. “We strongly feel that these new Expo ...

Cepham Calls on Industry to Rethink Men’s Health and Wellness

by Eric Munson | July 7, 2025

Raw material and ingredient supplier Cepham (Somerset, NJ) is leading a call for the natural products industry to rethink how men are supported through every stage of life, going beyond testosterone and prostate health. “Men’s health today must go beyond the outdated methods their fathers likely experienced. We’ve moved past the mindset of ‘just endure’ ...

Cognitive Health for All Ages

by Mike Straus | June 1, 2025

Here’s how the brain health supplements market is addressing cognition concerns for all consumers. The panel: Abdul Alkayali, Vice President of Marketing and Sales, Longevity by Nature, Temecula, CA, www.longevitybynature.biz Dayna Dye, Education Content Writer, Life Extension, Fort Lauderdale, FL, www.lifeextension.com Doris Ip, Marketing Manager, Layn Natural Ingredients, Guilin, China, www.layncorp.com Jodi Schneider, National Educator, ...

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