Features
Calming Support
Modern research and traditional ingredients help provide targeted natural products to gently ease consumers’ stress and anxiety. Arecent study conducted by the American Psychiatric Association estimated that more than 40 million people suffer from anxiety disorders in any given year. Whether dealing with occasional stress, or needing to seek professional help for a more complex ...
Alleviating The Pressure
As millions of Americans are living with high blood pressure, retailers are poised to offer much-needed support with natural supplements and education. Approximately 67 million, or one in three Americans, have high blood pressure, according to the Centers for Disease Control and Prevention (CDC). Yet that number could be even higher, as high blood pressure ...
Caring For Man’s Best Friends
Consumers see the benefits of going natural not only for themselves, but for the family pet as well. According to the American Pet Products Association 2013-2014 Pet Owner Survey, approximately 56. 7 million U. S. households have dogs, while 45.3 million own cats. In addition, 12 percent of U. S. homes have fresh water fish ...
Realistic Weight Loss
Makers of natural weight-loss products focus on fair and honest assertions, as well as overall health benefits to propel the category. Happy New Year Resolution! The new diet season, which starts January 1 and typically ends around Memorial Day, is off to its annual start. America’s estimated 108 million dieters (about 82 percent of who ...
Celebrating 20 Years
Vitamin Retailer reflects on the impact, challenges and evolution of the dietary supplement and natural products industry since the magazine’s inception. In 1994, “Forrest Gump” won the Academy Award for Best Picture, Ace of Base’s “The Sign” topped the billboard charts, and “Friends” and “ER” made their television debuts. Also of note that year: health ...
Stopping The Clock
The latest anti-aging knowledge and products help aid consumers in their quest to stay youthful. The search for longevity and the Fountain of Youth are hardly new, and are, in fact, increasing. Gene Bruno, director of category management with Twinlab Corporation in New York, noted that, according to Nutrition Business Journal: • American consumers spent ...
Growing Benefits
There is an increased demand for plant-based EFA supplements, as vegetarians and non-vegetarians alike seek sustainable, safe products. Part II of VR’s EFA series. Plant-based EFA (essential fatty acid) supplements are no longer just for vegetarians. While this group does make up a large market for nutritional supplements (nearly a third of health food store ...
2013 Best New Products
From an impressive list of contenders, natural retailers voted for this year’s most outstanding product introductions. What makes a product a must-have for a retailer? What qualities must it possess for storeowners to make room on their shelves in the first place? Is it filling a category void with an innovative delivery system or ingredient ...
No Sugar-Coating It
Careful conversations can have a huge impact on an epidemic of high blood sugar. Supplements support the lifestyle efforts retailers have to put at the forefront of customers’ minds. Areport from the Centers for Disease Control and Prevention (CDC) revealed that the number of new diabetes cases diagnosed each year between 1980 and 1990 showed ...
From Sea To Shelf
Already aware of the health benefits of marine-based EFA supplements, savvy consumers are now focusing on pure and sustainably sourced products. The market for marine-based omega-3 essential fatty acid (EFA) supplements has been growing as consumers become more aware of the numerous health benefits, including joint, brain and cardiovascular health. Because of this, fish oil ...
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