Features
Gut Response
The market for digestive health supplements grows as savvy consumers seek more than relief from symptoms. Increasingly sophisticated consumers are looking for realistic solutions instead of panacea for their digestive complaints. Manufacturers, ingredient suppliers and retailers welcome the opportunity to educate their audiences on ensuring good gut health by understanding the root causes and risks ...
Hale and Hearty!
The cardiovascular support category is teeming with new entrants based on research; here’s how to rev it up without skipping a beat. February may be American Heart Month—but truth is, everyone should be aware of their cardiovascular system every single day. And apparently, savvy health-oriented Americans have received that message; the category is quite exhilarating. ...
Envisioning a Brighter Future
As age and technology affect our eyes, proactive measures to maintain vision health become increasingly more important. Vision loss causes a substantial social and economic toll for millions of people including significant suffering, disability, loss of productivity and diminished quality of life, according to the Centers for Disease Control (CDC). The CDC also stated that, ...
Women, Health and Supplements
Both Millennial and Boomer women will continue to drive supplement sales—many within the same categories of supplements, but for different health concerns. The state of the market for women’s health supplements is very healthy, primarily because the core supplement shoppers are woman. According to Stacey Gillespie, director of product marketing with New Hampshire-based MegaFood, “In ...
Botanical Outlook 2016
The supplement industry focuses on its commitment to consumers. There is rarely, if ever, a good thing that doesn’t take a hit. Such is the case with botanical supplements, used globally in some form for several thousand years to help bolster human wellness. From chewing leaves, to decoctions and teas, to solid-dose forms with precise ...
Vitamin Retailer’s Best New Products of 2015
For the eighth year in a row, Vitamin Retailer (VR) reached out to its retailer readership and asked them what they thought about 2015’s new products. Retailers were asked to comment on their favorite products that made their debut into the market in late 2014 through 2015. VR editors reviewed the retailers’ suggested list and, ...
A Fresh Start
When it comes to cleansing and detox products, retailers should approach the needs of their stores—and customers—with care. The ideal customer for a detox supplement or natural cleanser could be just about anybody. Really. Toxins are literally everywhere—in our food, in water, and ominously suspending in the air. Thankfully, awareness about the harmful effects of ...
Skintillating!
Recharge your natural beauty selection. “Fresh.” “Clean.” “All natural.” These are the most common—and powerful—descriptors used in commercial advertising for skin and related beauty products. Like makeup that’s been smeared, the line between “healthy and natural” skin and beauty products versus “conventional” becomes more indistinct, as mass market and department store products have long ago ...
The Supple-Foods Revolution!
Green and whole foods’ new look crosses the bridge between food and supplement. How many of your customers actually eat multiple servings of fresh fruits and vegetables every single day without fail? Whatever that number is, it really isn’t enough. In 2009, the Centers for Disease Control (CDC) surveys indicated that only 33 percent of ...
Quelling Pain Naturally
The search for natural ways to ease inflammation and pain is universal. Whether your pain is caused by athletic endeavors, aging or a medical condition, you want relief. And if your pain is chronic, you are concerned about taking too many NSAIDs as these pharmaceutical substances can tax your organs and may even lead to ...
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