VR 2021
Jocelyn Sheppard, Founder and President, Appalachian Botanical Co.
Appalachian Botanical Co. 1889 Daniel Boone Pkwy Foster, WV 25081 (304) 956-4015 jsheppard@appalachianbotanical.com Jocelyn Sheppard is the founder and president of Appalachian Botanical Co. (ABCo). Prior to launching ABCo in 2018, she spent 20 years as a consultant working with technology startups, entrepreneurs and nonprofits. She has also worked as a college librarian and a […]
Health Benefits of Apple Cider Vinegar
Hippocrates was famous for many things, but perhaps one of his most valued quotes was, “Let food be thy medicine and medicine be thy food.” Furthermore, he practiced what he preached—one of his daily rituals was said to be the use of vinegar as a health tonic and wound healing.1 Since that time, many home […]
Amino Acids: Critical for Overall Health
For most of us, life is a balancing act. In a perfect world, we’d all have time during our day to devote to our health. But in the real world, 24 hours a day doesn’t seem like nearly enough time to fit in work, school, family and the plethora of responsibilities that life throws at […]
High Potency Ashwagandha Withanolides for Improving Sleep, Stress, Mood, Testosterone and Vitality
In Africa, the Mediterranean and India, the indigenous, small, woody shrub known as ashwagandha (Withania somnifera) has been used in ayurvedic medicine1 for more than 3,000 years. In 78 AD book Kitab-ul-Hashaish, Dioscorides described ashwagandha as a “Rasayana”—meaning a rejuvenator “that promotes a youthful state of physical and mental health and expands happiness.”2 Likewise, ashwagandha […]
Vitamin Retailer’s 2021 Best New Products
For the 14th consecutive year, Vitamin Retailer, with the guidance of a retailer panel, assembled the year’s best new natural products. Fourteen years ago, Vitamin Retailer (VR) magazine decided to honor the year’s top products by asking for the opinions of natural product retailers. Now, the objective remains the same, as these stores offer feedback […]
Memory Function Improves Immediately After Mild Physical Activity
Researchers found that even very light workouts can increase the connectivity between parts of the brain responsible for memory formation and storage. And it doesn’t have to be working with weights or running on a treadmill, even yoga or tai chi can do the trick, according to a 2018 study by researchers at the University […]
Brainstorming the Cognitive Support Market
Opportunities for retailers to help customers feel in mental control have never been better. Here’s a data nugget from Nutrition Business Journal’s 2021 Condition Specific Report: In 2020, vitamin D experienced a significant sales spike not for immunity but for mental health, notching a 162.1 percent sales gain in this sector. In the brain/cognitive/mental support […]
Easy Holiday Menu Food Swaps for Blood Sugar Management
With the end-of-year holidays here, retailers can remind their customers that there are easy food swaps that can be made that focus on changes to help manage blood sugar and support heart health at holiday time and year-round: • adding whole grains • eating a source of protein with meals and snacks • trying more […]
Taking Control of Blood Sugar
Americans are not good at maintaining healthy blood sugar levels; natural products retailers can offer help. The need for dietary supplements to help manage blood sugar levels is significant. According to the U.S. National Institutes of Health, 34.5 percent of American adults, more men (37.4 percent of U.S. adults) than women, (29.2 percent) have elevated […]
Edward Wyszumiala, Director of Market Development, United States Pharmacopeia (USP)
United States Pharmacopeia (USP) www.usp.org uspverified@usp.org (301) 881-0666 Ed Wyszumiala is the director of market development at the United States Pharmacopeia (USP), where he manages the verification programs and new program development. For more than 20 years, Wyszumiala has worked in the dietary supplement industry, where he has been involved in quality, regulatory affairs and […]
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