Articles by Nicholas Saraceno
Natural Product Industry Associations Hold 2019 Day on the Hill
More than 30 AHPA members and staff participated in the 2019 Day on the Hill, a collaboration between the trade associations for the dietary supplement industry, AHPA, the Council for Responsible Nutrition (CRN), the Consumer Healthcare Products Association (CHPA), and the United Natural Products Alliance (UNPA). The event provided members with an opportunity to engage ...
Nature’s Way Unveils New Sustainable Packaging
Nature’s Way (Wisconsin), unveiled a new line of sustainable packaging for its herbal line consisting of over 300 items, including Ginkgold, Saw Palmetto, Ginger Root, Activated Charcoal and Turmeric. To continue the pursuit of a positive impact on the earth, the new packaging is made up of 97 percent post-consumer recycled plastics. Nature’s Way aims to contribute to less waste ...
Caliva Acquires Beverage Maker Zola to Accelerate CBD-Infused Beverage Rollout
Caliva, a vertically integrated cannabis company in California, announced that it acquired Zola, the California-based maker of plant-powered beverages, to expand into the cannabis and hemp-based CBD (hCBD) beverage space. According to the company, Caliva has quickly become a market leader in cannabis consumer products in California, which represents more than 35 percent of the ...
KIND Launches “Be Kind to Yourself” Brand Platform
New York-based KIND Healthy Snacks (KIND) unveiled a new call to its community—be kind to yourself, which aims to remind people that kindness starts with you. The platform speaks to the importance of self-care and demonstrates choices people can make when life inevitably gets in the way of healthy. “Our longstanding belief at KIND is to craft snacks ...
Earth Mama Organics Scores A “1” Rating In EWG’s 2019 Guide to Sunscreens
Oregon-based Earth Mama Organics announced that all six of its mineral sunscreens for women, kids and babies have received the best rating possible in EWG (Environmental Working Group)’s 13th Annual Guide to Sunscreens: a one. EWG’s sunscreen guide rates the safety and efficacy of SPF products, helping consumers find products that get a high rating for providing ...
FDA Holds CBD Public Hearing
The U.S. Food and Drug Administration (FDA) held a public hearing on cannabidiol, also known as CBD, at its Silver Spring, MD headquarters on Friday, May 31. The New York Times (NYT), called the hearing “the hottest ticket in the capital.” More than 400 applicants, from the U.S. Hemp Roundtable to blue chip law firms, ...
New Website Addresses Consumer Confusion About Probiotics
More than a brand-centric website, probiotics.com provides consumers a deep dive into the world of probiotics—what they are, how they work, what the research says and what various strains can do. Built with the goal of providing easy-to-understand information, it is simple to navigate the site’s content due to a range of specific categories of ...
Gaia Herbs Unveils New Look and Online Experience
North Carolina-based Gaia Herbs unveiled its new product packaging and the launch of the new company website. These changes represent the latest chapter for the herbal products company that has existed since 1987. “As a brand that has been a pioneer in the herbal industry for more than three decades, we are excited to reveal our ...
Pure Essence Rolls Out New Logo & Packaging
Pure Essence (Nevada) is introducing a newly refreshed logo with entirely new packaging. The debut of this new look also celebrates Pure Essence’s 21 years with its valued retail partners and customers with an expected roll-out by category beginning now. The new Pure Essence logo captures nature’s pure nutrition sources of earth and water elements ...
CVS Launches “Tested to Be Trusted” Program for Supplements
CVS Pharmacy (Rhode Island), the retail division of CVS Health, announced the launch of “Tested to Be Trusted,” a program requiring third-party testing of all vitamins and supplements sold in-store and online to confirm the accuracy of the dietary ingredients listed on the supplement facts panel and to confirm products are free from certain additives ...
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