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Articles by Janet Poveromo


Happy Anniversary! NOW Celebrating 50 Years

March 1, 2018

With a commitment to retailers and its founder’s mission, NOW stands the test of time. Ten years ago, when Vitamin Retailer honored NOW (Bloomingdale, IL) as Manufacturer of the Year, Al Powers, then its president, recalled the company’s progression. “Things have changed considerably since the early days of NOW Foods,” he said. “Back in the […]

Joint Pain and Weather Connections

January 1, 2018

Some people with achy joints and arthritis swear that weather influences their pain. According to a report posted on ScienceDaily.com, new research, perhaps the deepest, data-based dive into this suggestion, finds that weather conditions in 45 U.S. cities are indeed associated with Google searches about joint pain. But it might not be the association expected. […]

Faster, Younger, Stronger

January 1, 2018

The supplement market for bone, joint and muscle health is broadening beyond older adults to younger consumers looking for new ingredients, delivery and quicker results. The market for joint, bone and muscle health remains a strong and robust segment, as consumers seek to keep their frames strong and stable. Finished product manufacturers are competing to […]

Vitamin Retailer’s 2017 Best New Products

December 1, 2017

For the 10th consecutive year, VR editors and retailers assembled the year’s best new natural products on the market! Ten years ago, Vitamin Retailer (VR) magazine decided to honor the year’s top products. The staff reviewed hundreds of press releases and products spotted at trade shows launched in late 2016 through 2017 to determine the […]

SENPA Breaks From NPA, Announces New Branding Initiatives

October 4, 2017

SENPA, a non-profit trade association located in New Port Richey, FL and producers of SOHO Expo, Strategies for Success Road Shows, and providers of Comprehensive Continuing Education programs has announced new branding initiatives for the association. SENPA has been a long chartered regional member of Natural Products Association (NPA) and on September 19, 2017, President […]

Texas-based Natural Product Retailers, Manufacturers Struggle Through Storm

September 1, 2017

Across a 300-mile stretch of southeast Texas, millions of people grappled with the devastating effects of a storm that shattered rainfall records for the continental United States — houses under water, flooded roads that cut off entire neighborhoods, a loss of power affecting thousands and fuel shortages — while millions of others began to assess […]

Video: Introducing Sprouts Mobile Coupon

August 1, 2017

To learn more, visit sprouts.com/mobilecoupons It’s Healthy Living for Less! Feature

2017 Retailer of the Year: Sprouts Farmers Market

August 1, 2017

Recently called “the most attractive, high-growth retail assets today” by Barrons.com, fast-growing Sprouts Farmers Market keeps its focus on healthy living for less. In July of 2002, Sprouts opened its first store in Chandler, AZ. Fifteen years later, the retailer has seen phenomenal growth—by the end of August 2017, Sprouts’ total store count will be […]

Herbal Supplement Sales in U.S. Increased by 7.5 Percent in 2015

January 3, 2017

Sales of herbal dietary supplements in the United States increased by 7.5 percent in 2015, according to a new market report by the American Botanical Council (ABC) In 2015, sales for herbal supplements totaled an estimated $6.92 billion, a new sales record. The annual Herb Market Report appears in issue 111 of HerbalGram. The annual […]

Herbal Expectations

January 3, 2017

Botanical and herbal product sales continue to grow, but manufacturers must step up to consumer demand. According to the American Botanical Council (ABC), a recent market report showed sales of herbal dietary supplements in the United States increased by 7.5 percent in 2015. In fact, in 2015, sales for herbal supplements totaled an estimated $6.92 […]

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