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muscle


GLP-1 Users Want Supplement Support to Protect Muscle

by Eric Munson | October 20, 2025

As GLP-1 medications such as Ozempic and Wegovy affect the weight management category, a new consumer insight study from raw material supplier Chemi Nutra (Austin, TX) reveals an underreported risk from GLP-1 usage—muscle loss—and a strong demand for supplement solutions. According to the report, GLP-1 users are the most likely group to want muscle-protecting supplements ...

Cepham Calls on Industry to Rethink Men’s Health and Wellness

by Eric Munson | July 7, 2025

Raw material and ingredient supplier Cepham (Somerset, NJ) is leading a call for the natural products industry to rethink how men are supported through every stage of life, going beyond testosterone and prostate health. “Men’s health today must go beyond the outdated methods their fathers likely experienced. We’ve moved past the mindset of ‘just endure’ ...

[Extra! Extra!] Intermitting Fasting + Exercise = More Fat Loss

by Lisa Schofield | May 1, 2025

A new study finds that when healthy adults combine an eight-hour eating window with regular exercise, they lose more fat—without sacrificing lean muscle—compared to exercise alone. “We saw that this did lead to more fat loss and reduced body fat percentage over time when healthy adults were following both exercise with time-restricting eating compared to ...

[Extra! Extra!] 10 of the Key Scientific Developments on Muscle and Strength Products

by Eric Munson | September 1, 2024

According to Carl Germano, CNS, CDN, Vice President of Verdant Nature, Consultant for Bluebonnet Nutrition, NY Bd. Certified Clinical Nutritionist, the latest science for muscle and dietary supplements highlights advancements in ingredient efficacy, delivery systems and personalized nutrition. He provided a list of 10 of the key scientific developments for this category while also explaining ...

A Growing Pillar of Strength

by Eric Munson | September 1, 2024

Many more consumers are becoming interested in safe and effective muscle-building products. Originally focused on athletes and bodybuilders, the muscle and strength category has expanded to include everyday consumers. Over the past few years, it has expanded to include more women, everyday consumers and older individuals suffering from sarcopenia. Sarcopenia is a condition associated with ...

Muscle & Strength: How Active Nutrition Is the Name of the Game

by James Gormley | September 1, 2023

The Panel: Christopher Bailey, PhD, Director of Scientific Affairs, Gencor, Orlando, FL, www.gencorpacific.com Ramona Billingslea, Marketing Manager, Betsy’s Health Foods, Spring, TX, https://betsyhealth.com Katie Emerson, MS, RD, LDN, Manager of Scientific Affairs, Nutrition21, Saddle Brook, NJ, https://nutrition21.com Douglas Kalman, PhD, RD, FACN, FISSN, Clinical Associate Professor, Nova Southeastern University and Partner in Substantiation Sciences, Inc., ...

Evidence of the Benefits of Strength Training

by Angela Sabarese | September 7, 2022

Strength training can offer a plethora of benefits for health and wellness. Not only does it make one stronger, but it also helps with fat burning, as well as preserving health and longevity. According to the Harvard T.H. Chan School of Public Health in an article titled “Evidence Mounts on the Benefits of Strength Training,” ...

Strength for Overall Wellness

by Angela Sabarese | September 1, 2022

Muscle and strength products are not just for bodybuilders and athletes; as consumers become increasingly health conscious, this market continues to grow. As the COVID-19 pandemic increased consumer health consciousness, the muscle and strength category has grown exponentially and will continue to do so. More and more people are turning to physical activity to maintain ...

Strengthening Muscle Mass Across Generations

by Angela Sabarese | September 1, 2021

As consumers become more conscious about their health and wellness, demand for supplements that strengthen muscles is trending upward for both younger and older. People of many ages and from various demographics have been increasingly focused on maintaining or further strengthening their muscle mass for their fitness and overall health. Whether one is a regular ...

Keeping it Moving

by Nicholas Saraceno | January 2, 2019

The bone, muscle and joint supplement segment presents plenty of demand, and manufacturers are working on developing improved solutions. There is no doubt that one’s bones, muscles and joints are important parts of the human body. On the surface, these parts in tandem define movement, and unfortunately, if there is a break in one of ...

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