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Marketing Concepts


Chasing Immunity

by Lisa Schofield | September 1, 2021

Thrust into the spotlight, immune-support products have now become the entry category for nutritional supplements, replacing weight and energy. Here’s how to help your customers who are chasing immunity catch it. No one wants to “catch” a knockout germ, especially the notorious DCV (delta COVID variant). Instead, you can guide them to “catching” an optimal ...

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