L-theanine
Sleep Is Essential for Optimum Athletic Performance
According to the National Sleep Foundation, there is a widespread struggle with sleep. Millions of people experience insufficient sleep and sleep disorders, negatively impacting health, well-being and productivity. In fact, more than one-third of adults sleep less than the recommended seven hours per night, leading to fatigue during the day and a higher risk of ...
NPA Analysis Shows Cost Savings From Annex II Tariff Exemptions
On July 2, the Natural Products Association (NPA) released a comprehensive economic analysis demonstrating that the Annex II tariff exemptions granted under the 2025 reciprocal tariff system generate between $218-$247 million in direct cost savings for the dietary supplement industry over a span of 69 days. The study highlights the critical role these exemptions play ...
Millennials Are Using Nutritional Supplements More Often Than They Did Before the Pandemic
The use of vitamins, minerals and dietary supplements (VMS) among Americans is on the rise. According to new research from Mintel (Chicago, IL), among the 78 percent of Americans who are vitamin* users, a third (34 percent) have increased their usage since the start of the COVID-19 pandemic, including nearly half (47 percent) of Millennials. ...
GNC Partners with Military-Developed Performance Beverage, Echelon
GNC has announced that it has partnered with Echelon, a new military-developed performance beverage from the team behind _USA (Bravo Sierra), for an exclusive nationwide launch. Echelon is now available online at GNC.com and at all GNC stores nationwide. Co-founded by Justin Guilbert, co-founder of coconut water company Harmless Harvest, and Benjamin Bernet, former L’Oréal executive, Echelon was developed ...
A Comparison of Benzodiazepine Drugs and the Amino Acid L-theanine
Stress and anxiety are commonplace for many Americans—and there is a class of medications known as benzodiazepines that are widely prescribed for anxiety. In fact, hundreds of millions of prescriptions for benzodiazepines are written every year.1 L-theanine (gamma-ethyl-amino-L-glutamic acid) is a neurologically active amino acid, which is also used for stress and anxiety.2 While benzodiazepines ...
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