Experience
Jan Lamers, Palko Services, Inc.
Jan Lamers has been a Palko sales representative and sub-distributor for PEP products for 40 years. She has also worked in private label for Reliance, supporting hundreds of retailers and practitioners along the way. Her passion for people, relationships and education has been the heart of her career in the natural products industry. Lamers said ...
Stay Ahead of the Game: How Change Can Propel Your Store’s Success
Change isn’t optional—it’s essential. As the natural products market evolves, so too must the way you do business. Standing still in the face of shifting consumer habits and growing competition isn’t a strategy—it’s a liability. If the idea of change feels daunting, you’re not alone. Behavioral economists Daniel Kahneman and Amos Tversky call this “loss ...
Your Store’s Mission and How to Practice It
Most businesses have a mission statement that, with varying degrees of earnestness, they try to live out in their daily transactions. The degree to which a business sincerely accomplishes that is one test of its true success. A health food store’s mission statement—and living out that mission—gets to the core of why we are involved ...
Turning One-Time Shoppers Into Lifelong Customers: Strategies for Retention in Natural Products Retail
In today’s hyper-competitive retail environment, where online giants and big-box stores reign supreme, the real challenge for independent natural products retailers isn’t just attracting new customers—it’s keeping them. Customer retention, often an afterthought, should be front and center for any retailer who wants to build a sustainable, profitable business. We all know that acquiring a ...
A Small Leak Will Sink a Great Ship—Being Mindful of the Little Things
Benjamin Franklin once famously said, “Beware of little expenses—a small leak will sink a great ship.” While most often applied to financial lessons around limiting expenses, it is also more than apt when it comes to your consumer experience within your store. If a ship is sinking from leaks, there are two approaches to solving ...
Nurturing Health, Nourishing Experience: The Key Role of Customer Experience in Independent Health Food Stores
In an era of heightened health consciousness, the natural products industry has experienced a substantial surge. Consumers everywhere are actively seeking out natural solutions, and the competition in the retail of natural products has reached a feverish peak. Online platforms have taken note, selling more products than ever while expanding their education and awareness programs. ...
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