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Selling Green Superfoods

by Lisa Schofield | February 1, 2023

The traditional supplement category of green nutrients is energized. It is said that plants’ “blood,” chlorophyll, is astonishingly similar to human hemoglobin—chlorophyll has magnesium where hemoglobin has iron. This factoid is not only interesting for knowledge-hungry customers but serves as a basis for the high relevance of the green food/superfood category. “Eating greens makes sense […]

A Fresh Start

by Pete Croatto | December 1, 2015

When it comes to cleansing and detox products, retailers should approach the needs of their stores—and customers—with care. The ideal customer for a detox supplement or natural cleanser could be just about anybody. Really. Toxins are literally everywhere—in our food, in water, and ominously suspending in the air. Thankfully, awareness about the harmful effects of […]

Detoxification & Cleansing Offer a Natural Fresh Start

by Janet Poveromo | December 1, 2012

Natural detoxification is not a new concept: the use of herbs, minerals and other organic ingredients as a means of cleansing the body has been practiced for centuries and by cultures worldwide. But detoxification has never been needed as much as it is in the present. “The human body has evolved highly efficient mechanisms to […]

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