VR 2016
Women, Health and Supplements
Both Millennial and Boomer women will continue to drive supplement sales—many within the same categories of supplements, but for different health concerns. The state of the market for women’s health supplements is very healthy, primarily because the core supplement shoppers are woman. According to Stacey Gillespie, director of product marketing with New Hampshire-based MegaFood, “In […]
Botanical Outlook 2016
The supplement industry focuses on its commitment to consumers. There is rarely, if ever, a good thing that doesn’t take a hit. Such is the case with botanical supplements, used globally in some form for several thousand years to help bolster human wellness. From chewing leaves, to decoctions and teas, to solid-dose forms with precise […]
Botanical Brands: Rich Histories
There are many venerable brands of botanical supplements that consumers have and are beginning to rely upon to steward their health and well-being. In 2015, there was a wave of fear and distrust emanating from the New York State Attorney General’s (NY AG) findings of testing herb products, which concluded that many were adulterated in […]
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