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Articles by Eric Munson


Asutra Voluntarily Discontinues Claims for Magnesium Body Butter With Capsaicin

January 5, 2026

BBB National Programs’ National Advertising Division (NAD) challenged “express and implied advertising claims” made by Proximity Capital Partners (dba Asutra), concerning the efficacy of its Magnesium Body Butter with Capsaicin. According to NAD, the challenge claims include statements that Asutra’s Magnesium Body Butter provides relief from chronic pain, aids recovery, promotes comfort and better sleep, ...

FDA and DOJ Seize 7-OH Products in Missouri

January 5, 2026

In December 2025, the U.S Food and Drug Administration (FDA) and the U.S. Department of Justice (DOJ) seized approximately 73,000 units of 7-hydroxymitragynine (7-OH) products—valued at about $1 million—from three firms in Missouri. The seizure focused on foods and dietary supplements products—including liquid shots and tablets—that contain 7-OH as an ingredient. Concentrated 7-OH has been ...

Higher Blood Omega-3 Levels Linked With Lower AFib Risk

December 29, 2025

A new analysis published in the Journal of the American Heart Association found higher circulating blood levels of omega-3 fatty acids are associated with a significantly lower risk of developing atrial fibrillation (AFib). The comprehensive biomarker-based study—one of the largest of its kind—analyzed data from hundreds of thousands of participants in the UK Biobank. Researchers ...

Natural Products Expo West Introduces Inaugural CPG Innovation Summit

December 29, 2025

On Dec. 22, Natural Products Expo West announced the inaugural CPG Innovation Summit will debut during the 2026 show, which will be held from March 3-6 at the Anaheim Convention Center in Anaheim, CA. According to organizers, the one-day immersive experience will bring together brands, investors and industry stakeholders for “a journey centered around transforming ...

Better Being Co. Sold to Global Investors

December 29, 2025

On Dec. 16, Utah-based Better Being Co. announced it has been acquired by a syndicate of global investors led by Snapdragon Capital Partners with a financing solution provided and managed by Strategic Value Partners (SVP). Better Being manufacturers and distributes numerous dietary supplement and personal care products including Solaray, Zhou Nutrition, KAL, Dynamic Health, Zand, ...

USP Named Participating Certifier in Amazon’s New Compliance Fast-Track Program

December 23, 2025

To ensure quality dietary supplements and enhance consumer trust, Amazon (Seattle, WA) announced USP has been selected as a participating certifier in Amazon’s Compliance Fast-Track Program. This means supplements bearing the USP Verified Mark are automatically recognized as meeting Amazon’s enhanced safety and quality requirements, eliminating the need for manual submission of documentation and allowing ...

Church & Dwight Sells Supplement Brands to Piping Rock Health Products

December 23, 2025

After a strategic review of its vitamins, minerals and supplements (VMS) business, Church & Dwight (Ewing, NJ) announced a definitive agreement to sell VitaFusion and L’il Critters to Piping Rock Health Products (Bohemia, NY). The agreement includes the brands, relevant trademarks and licenses, and the manufacturing and distribution facilities in Vancouver, WA and Ridgefield, WA. ...

Clinical Trial Shows Pycnogenol Significantly Relieves Lipedema Symptoms

December 23, 2025

A study published in Cureus Journal of Medical Science shows that Pycnogenol from Horphag Research (Switzerland) can significantly relieve the symptoms of lipedema, reduce body fat and improve self-esteem associated with the condition. According to Horphag, lipedema is a chronic, often misunderstood condition that affects about 400 million women globally. It causes an abnormal and ...

FDA Issues Letter on DSHEA Disclaimer Amendment, Industry Responds

December 15, 2025

On Dec. 11, the U.S. Food and Drug Administration (FDA) published a letter to the dietary supplement industry regarding the agency’s labeling regulations that govern the placement of the disclaimer on dietary supplements labels under the Federal Food, Drug, and Cosmetic Act (FD&C) and Dietary Supplement Health and Education Act of 1994 (DSHEA). The agency ...

Vitamin Retailer’s Top 10 Stories of 2025

December 15, 2025

As we come to the end of 2025, Vitamin Retailer (VR) magazine once again compiled the top 10 stories of the year. Four of the top stories involved trade associations and/or industry professionals responding to important regulatory and/or government announcements—an initiative from the U.S. Department of Health and Human Services, NMN, tariffs and taxes. In ...

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