ZeaVision Holding’s (Scottsdale, AZ) EyePromise vizual EDGE PRO is being used by professional baseball players to stay at the top of their game, according to the company.
Running from early October until the championship game in mid November, the Arizona Fall League has seen some of baseball’s top stars perform before they were stars. Household names like Derek Jeter, Albert Pujols, Giancarlo Stanton, and Matt Holiday all donned Fall League jerseys at one point in their respected careers, reported ZeaVision.
“Boosting vision and reaction time through nutrition is a relatively new concept,” said to Dave Ellis, a sports dietician with over 30 years of experience in the field.
Ellis worked with EyePromise during the 2013 and 2014 Arizona Fall League seasons, travelling from club house to club house, educating some of baseball’s top minor league prospects on the link between certain nutrients and improved vision, processing speed, and reaction time. “The truth of the matter is that there is a growing body of research that supports the positive role specific nutrients like Zeaxanthin have on the way our eyes perform.”
Launched in 2012, EyePromise vizual EDGE PRO is designed to help athletes see better and react faster by improving vision quality and increasing visual processing speed, or the speed at which the eyes and brain communicate. Dr. Dennis Gierhart, founder of ZeaVision Holdings and scientist behind the EyePromise brand of eye vitamins, said the growing body of research was becoming too great to ignore.
“When you look at the physical demands of a baseball player, vision is paramount. Everything starts with the information they take in through their eyes,” said Gierhart. EyePromise, whom most recently collaborated with the University of Georgia to publish a study on the effects of paprika-derived Zeaxanthin on vision and reaction time, has been in the forefront of those research efforts and just concluded its second year working with the Arizona Fall League.
EyePromise presented an award to the 2014 Arizona Fall League batting champion and prized Cincinnati Reds prospect, Jesse Winker, who hit .338 over the course of the season, won a close race, leading all hitters in batting average going into the championship game, reported ZeaVision, noting his performance raised funds for Optometry Giving Sight, a global fundraising initiative that targets the prevention of blindness and impaired vision due to uncorrected refractive error.
Baseball players aren’t the only ones utilizing paprika-derived Zeaxanthin for improved vision and reaction time, according to Gierhart, adding adopters range from USA Olympic hockey hopefuls to professional basketball players, golfers, tennis players, and even Olympic skeet and trap shooters.
“We have had a huge influx of people asking to buy what the pros are taking,” said Gierhart.
For more information, visit www.eyepromise.com.
