RTDs (ready to drink)
Women Now Outnumber Men Globally in Seeking Higher Protein Intake
According to a new report from Euromonitor International, women now account for 51 percent of global consumers seeking to boost their protein intake. Protein continues to expand beyond traditional sports and fitness nutrition, and experts attribute the shift to “a growing awareness of protein’s role in well-being and immunity.” Women are among several consumer groups ...
Lineup Change for Sports Nutrition
From serious athlete to “weekend warrior,” there’s a sports nutrition product to fit ever need. The sports nutrition market continues to be a home run both for manufacturers and natural products retailers alike, as the non-athlete or “weekend warrior” has been added to the lineup card. The market, which traditionally encompasses food, beverages and sports ...
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