RCTs
NAD Recommends Olly Discontinue “Sensation” Claims
In a challenge filed by Bayer Healthcare LLC, BBB National Programs’ National Advertising Division (NAD) determined Olly PBC provided a reasonable basis for claims made for its Lovin’ Libido dietary supplement related to desire, drive, arousal, satisfaction and lubrication. However, NAD recommended Olly discontinue its claims related to sensation. Bayer challenged claims from Olly that ...
NPA Urges Supreme Court to Clarify Claims on Supplements
The Natural Products Association (NPA) this week filed a “friend of the court” or amicus brief with the U.S. Supreme Court and the U.S. Attorney’s Office for the District of New Jersey that challenges legal action by the Federal Trade Commission (FTC) and Department of Justice (DOJ) against Bayer for its marketing of its Phillips’ ...
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