natural products
The New You Miracle Band Launches Initiative to Support Independent Retailers
Florida-based The New You Miracle Band (TNYMB), a brand of New You Naturals LLC, announced a new initiative to recognize and support independent natural retailers. In what is believed to be a first-of-its-kind initiative, TNYMB launched a Retailer Appreciation Giveaway across three major industry events—the 2026 MAHO Expo, the 2026 SOHO Expo and the 2027 ...
NPA Update: Why Showing Up to Capitol Hill on NPA Fly-In Day Matters
Every industry talks about advocacy. Far fewer industries show up in person to do it. That is what makes the Natural Products Association’s (NPA) annual Fly-In Day such a powerful and increasingly important tradition for companies across the dietary supplement and natural products sector. Each year, manufacturers, retailers, ingredient suppliers and service providers from across ...
Fresh Thyme Market Relaunches Own Brand Portfolio
On Feb. 25, Fresh Thyme Market (Downers Grove, IL) announced the relaunch of its Own Brand portfolio. The reignited portfolio will feature expanded trend-forward products, recharged packaging and an evolved strategy to make high-quality, better for you and local choices more accessible to today’s customers. As part of the relaunch, Fresh Thyme is focusing on ...
The New Era of Women’s Health
Natural solutions, star ingredients, and healthy lifestyle changes are shaping this category. Do you know the healthiest state in the U.S. for women? It’s Massachusetts, and the least healthy state for women is Louisiana. These statistics are part of the America’s Health Rankings 2025 Health of Women and Children Report. The report finds that overall, ...
Colorado State University Creates Julie and Barney Feinblum Herb Garden
On Feb. 11, Colorado State University (CSU) announced the creation of the Julie and Barney Feinblum Herb Garden. The groundbreaking ceremonies are scheduled for April 2026 at CSU’s main campus in Fort Collins, CO. Endowed through a gift from longtime natural products industry leader Barney Feinblum and his wife Julie, the herb garden will feature ...
iHerb Acquires Vitacost From Kroger
On Jan. 9, iHerb Holdings LLC (Irvine, CA) announced it completed its acquisition of Vitacost from The Kroger Co (Cincinnati, OH). Vitacost is an e-commerce brand specializing in a curated assortment of more than 40,000 health-conscious products such as vitamins, minerals, supplements and natural, organic and eco-friendly consumer goods. According to iHerb, the transaction is ...
NPA Kicks Off 90th Anniversary
The Natural Products Association (NPA) has announced the launch of its 90th anniversary celebration, commemorating nine decades of leadership, advocacy and service to consumers and industry stakeholders. Founded in 1936, NPA has played a defining role in shaping the modern natural products marketplace, championing consumer access and serving as a trusted voice in Washington, D.C., ...
Venable LLP Issues Client Alert on EPR Laws
As of October 2025, seven states (California, Colorado, Maine, Maryland, Minnesota, Oregon and Washington) have passed Extended Producer Responsibility (EPR) laws. These laws are intended to reduce packaging waste and improve recycling by holding producers financially and operationally responsible for the end-of-life management of their products, according to a client alert issued by Venable LLP. ...
Bluebonnet Nutrition Responds to Protein Powder Report
Nutritional supplement brand Bluebonnet Nutrition (Sugar Land, TX) responded to the recent Consumer Reports article regarding heavy metal contamination in protein powders. “Protecting consumer health is a shared priority, and we recognize the importance of continued vigilance when it comes to product safety and quality,” said Bluebonnet President Gary Barrows. “While the findings raise concerns ...
New Speakers and Educational Updates Announced for Naturally Independent Expo
Bluebonnet Nutrition will sponsor a free breakfast and educational lecture by Carl Germano, CNS, CDN, at the upcoming Naturally Independent Expo (NIE) in Palm Springs, CA. The annual conference and trade show for West Coast independent health food retailers takes place Nov. 14-15 at the Palm Springs Convention Center. Germano, a long-time fixture on the ...
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