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Natural Products Expo West


The Vitamin Professor Podcast’s Lesson 26: What’s Hot and Trending at EXPO West

by VRM Media | April 3, 2026

In this special episode of "The Vitamin Professor podcast" I interview over a dozen people to get their takes on what's hot and trending at Natural Products Expo West, as well as within their own companies. Some of the answers are what you would expect while others are a bit more surprising. Enjoy!

SweetLeaf Launches Rebrand Highlighting Prebiotic Fiber Advantage

by Eric Munson | March 23, 2026

On March 4, during Natural Products Expo West, natural sweetener pioneer Wisdom Natural Brands (Gilbert, AZ) announced a rebrand of its SweetLeaf stevia packaging that focuses on the brand’s 100 percent plant-based attributes and modern category leadership. The rebrand features a unique pistachio green color palette, subtle leaf iconography and new front-of-pack callouts that notably ...

Expo West Celebrates 45 Years, Plans Biggest Show to Date

by Eric Munson | February 16, 2026

Natural Products Expo West returns to the Anaheim Convention Center in Anaheim, CA from March 3-6. According to show organizers, 2026 is a milestone year as Expo West celebrates 45 years with the biggest show to date. The new CPG Innovation Summit is a one-day immersive experience built to connect brands with the resources they ...

Natural Products Expo West Introduces Inaugural CPG Innovation Summit

by Eric Munson | December 29, 2025

On Dec. 22, Natural Products Expo West announced the inaugural CPG Innovation Summit will debut during the 2026 show, which will be held from March 3-6 at the Anaheim Convention Center in Anaheim, CA. According to organizers, the one-day immersive experience will bring together brands, investors and industry stakeholders for “a journey centered around transforming ...

Natural Products Expo West 2025 Begins

by Eric Munson | March 3, 2025

Natural Products Expo West 2025 will once again be held at the Anaheim Convention Center in Anaheim, CA March 4-7. Organizers expect 65,000 attendees at this year’s show. The event features an adjusted show schedule designed to increase return on investment, reduce crowding, allow for more buyer only hours and simplify product discovery, organizers said. ...

New Schedule Announced for Natural Products Expo West 2025

by Eric Munson | June 18, 2024

New Hope Network/Informa Markets announced an adjusted schedule for the upcoming Natural Products Expo West 2025. The event will now be held March 4-7 at the Anaheim Convention Center in Anaheim, CA, running four days instead of the usual five. The show floor will be open from 10 a.m. to 6 p.m. on March 5-6 ...

Natural Products Expo West Attracts More Than 65,000 to Anaheim

by Eric Munson | March 27, 2024

Natural Products Expo West was held at the Anaheim Convention Center in Anaheim, CA from March 12-16. According to New Hope Network/Informa Markets, the show drew more than 65,000 industry professionals and more than 3,300 exhibiting companies. According to show organizers, the Expo West featured a large array of brands spanning 30 categories, attracting 840 ...

What’s Happening at Natural Products Expo West 2024

by Eric Munson | March 1, 2024

Hosted by New Hope Network/Informa Markets, Natural Products Expo West returns to the Anaheim Convention Center in Anaheim, CA from Mar. 12-16, 2024. According to show organizers, attendance is expected to reach more than 70,000. The total buyer audience will make up an estimated 60 percent of the total. The show promises dynamic education sessions, ...

Natural Products Expo West 2023 to be Held This Week

by Angela Sabarese | March 6, 2023

Natural Products Expo West 2023, the natural and organic industry’s largest annual event, kicks off this week from March 7-11 at the Anaheim Convention Center in Anaheim, CA. Presented by New Hope Networks, the event will cover a range of educational topics discussed by speakers and panels of distinguished industry experts. Subjects will include “The ...

[Sponsored Video] HPI Expo West Booth 3403

by VRM Media | February 27, 2023

   HP Ingredients Booth #3403 Where Science Never Sleeps is a mantra that underpins HP Ingredients’ mission and operations. Our signature ingredients — LJ100®, Bergamonte®, CitruSlim®, ParActin®, NeuroActin®, IQ200™, NoMax, MaquiBerry™ and now our new NuFemme™ — all have studies demonstrating clear mechanisms of action and efficacy in specific situations to promote human health ...

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