initiative
The New You Miracle Band Launches Initiative to Support Independent Retailers
Florida-based The New You Miracle Band (TNYMB), a brand of New You Naturals LLC, announced a new initiative to recognize and support independent natural retailers. In what is believed to be a first-of-its-kind initiative, TNYMB launched a Retailer Appreciation Giveaway across three major industry events—the 2026 MAHO Expo, the 2026 SOHO Expo and the 2027 ...
Michael’s Health Launches Naturopathic Wellness Center
Michael Schwartz, founder of Texas-based Michael’s Health, launched a new national initiative to support independent health food stores. Called the “Naturopathic Wellness Center” National Advertising Campaign, this project is designed to celebrate and support independent retailers who keep the spirit of national wellness alive, according to the company. About 100 stores have already joined. “I’ve ...
Vitaquest Launches VQ Cares to Support Underserved Communities
Contract supplement manufacturer Vitaquest International (West Caldwell, NJ) introduced VQ Cares, a charitable initiative dedicated to providing free dietary supplements to those in underserved communities. The initiative is in collaboration with the National Association of Free & Charitable Clinics (NAFC) and the Council for Responsible Nutrition (CRN) Foundation. “Millions of families lack the nutrition they ...
Nordic Naturals Completes 40th Annual California Coastal Cleanup
Nordic Naturals (Watsonville, CA) successfully completed the 40th Annual California Coastal Cleanup on Sept. 21. The event was led by the California Coastal Commission and brought together 60 Nordic Naturals employees as well as retail partners from across the nation. Nordic Naturals CEO John Stockman and employees gathered at Palm Beach State Park in Watsonville ...
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