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U.S. Sales of Herbal Supplements Increase by 5.4 Percent in 2024

by Eric Munson | September 15, 2025

According to the American Botanical Council (ABC)’s 2024 Herb Market Report, retail sales of herbal dietary supplements in the United States reached a record $13.231 billion in 2024. Consumers spent $680 million more on herbal supplements in 2024 than 2023, a 5.4 percent increase, and the second consecutive year of growth following a slight post-pandemic ...

U.S. Sales of Herbal Supplements Increased in 2023

by Eric Munson | September 17, 2024

According to American Botanical Council (ABC)’s 2023 Herb Market Report, U.S. consumers spent an additional $533 million on herbal supplements in 2023 compared to 2022, a 4.4 percent increase in annual sales. The 2023 report is based on U.S. retail sales data provided by SPINS and Nutrition Business Journal (NBJ). The report was co-written by ...

More Cognizant Of Brain Health

by Kate Quackenbush | October 1, 2013

Along with conveying diet and lifestyle changes to a growing memory and cognition base, retailers lean on suppliers for the tools to help customers make the best decisions. In a report by the Centers for Disease Control and Prevention (CDC) 1, more than 16 million people in the United States are living with cognitive impairment ...

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