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Continued Category Success


Women, Health and Supplements

by Janet Poveromo | December 31, 2015

Both Millennial and Boomer women will continue to drive supplement sales—many within the same categories of supplements, but for different health concerns. The state of the market for women’s health supplements is very healthy, primarily because the core supplement shoppers are woman. According to Stacey Gillespie, director of product marketing with New Hampshire-based MegaFood, “In […]

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