12915 Dairy Ashford
Sugar Land, TX 77478
Phone: (800) 580-8866
Fax: (281) 240-3535
Website: www.bluebonnetnutrition.com
Celebrating 25 Years
Unique Brand Proposition
Bluebonnet Nutrition is the most certified, award-winning supplement brand on the market exclusive to the natural products industry.
Quality-value Brand Attributes
Bluebonnet Nutrition is celebrating its Silver Anniversary. Over the past 25 years, the company has become a leader in the manufacturing of premium dietary supplements in its state-of-the-art, kosher-certified, cGMP (current good manufacturing practice)-compliant facility—a unique feature of its brand considering the fact that Bluebonnet is one of only a few in the industry that do. This has allowed the company to control its quality from start to finish. In effect, Bluebonnet has spared no expense in its quest to be the most trusted, award-winning supplement brand on the market by using the highest quality, scientifically substantiated, branded ingredients that stand the test of time, securing third-party certifications, and instituting more rigorous internal quality measures like the non-GMO (genetically modified organism) verification program; currently approximately 75 percent of Bluebonnet’s products have been vetted through this ongoing program.†
Today, Bluebonnet has earned GMP (good manufacturing practice) Registration from NSF, the world’s leading public health and safety organization. This prestigious certification—developed in accordance with the FDA (U.S. Food and Drug Administration)—verifies that the company operations are GMP-compliant with the proper manufacturing procedures, testing methods, equipment, facilities and controls in place for meeting or exceeding the most rigorous quality standards for producing natural supplements.
Bluebonnet has also been certified to produce and handle USDA (U.S. Department of Agriculture) Organic products by the Texas Department of Agriculture tracing every ingredient in every Bluebonnet supplement labeled USDA Organic back to its farm of origin. Certified organic ingredients are also non-GMO and must be produced through agricultural methods that cycle resources, promote ecological balance and conserve biodiversity. No synthetic chemicals—fertilizers, pesticides, herbicides, antibiotics, hormones, etc.—irradiation or GM seeds can be used.
In addition, Bluebonnet’s manufacturing facility has been kosher certified by KOF-K Supervision, one of the world’s most respected kosher certification agencies, guaranteeing the ingredients in every kosher-certified Bluebonnet supplement have been traced to their manufacturing origin with strict rules imposed on hygienic processes.*
Broad Product Selection
Today, Bluebonnet offers more farm-to-table, whole food and whole food-based products with sustainable, non-GMO, and USDA Organic ingredients than ever. In addition, the company was the first to provide to health food stores an NSF Certified for Sport brand, Extreme Edge, guaranteeing it’s free of 200-plus substances banned by major sports authorities (e.g., NFL, MLB). Plus, the company delivers a wide assortment of natural vitamins, minerals, multiples, amino acids, proteins, standardized herbal extracts, and specialty supplements such as antioxidants, glucosamine, omega fatty acids, fiber/digestive aids including enzymes and probiotics, food supplements and a unique array of structure/function formulas. All made without unnecessary colors, flavors, fillers, binders or excipients in a delivery form that suits individual lifestyles: caplets, mini-caplets, vegetable capsules, liquid-filled vegetable capsules, vegetarian soft gels, chewables, liquids and powders.
Marketing Support
Bluebonnet provides attractive educational and sales support materials both on its website and in the form of a printed catalog, brochures, new product cards, channel chips, posters and countertop displays, as well social media support on Facebook and Twitter, and the company has a monthly blog.
Why Bluebonnet?
Over the past 25 years, the company has demonstrated quality, purity, transparency and loyalty at every turn by investing in third-party certification programs, redesigning its labels to include clean label symbols that demonstrate instead of just say “natural,” and staying committed to health food stores like yours. Bluebonnet asks you to make it your go-to supplement brand because as demonstrated above, it truly cares about:
• What ingredients go into Bluebonnet products
• How Bluebonnet products are made
• Where Bluebonnet products are sold
The Bluebonnet brand is available only to health food stores where there are educated staff trained to help guide consumers to those supplements that best address their nutritional requirements or health concerns. The brand is living proof that companies don’t have to sacrifice loyalty to maintain a high level of quality as Bluebonnet’s newly refreshed packaging with its clean label symbols demonstrate. Unlike the competition—many of whom have jumped ship to other channels—Bluebonnet has remained loyal while offering an affordable, high-quality supplement brand you expect and your customers can trust.
†Those Bluebonnet products bearing the “Made with Non-GMO Ingredients” seal guarantees that both the dietary and other ingredients are derived from sources that have never been genetically modified through the use of modern biotechnology.
*Only those Bluebonnet products bearing the KOF-K emblem are kosher-certified.
