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eCommerce Maintains Top Spot in Vitamin Category

by Corinne Anderson | June 21, 2016

Amazon, the online retail channel, is the top outlet for sales of vitamin, mineral and supplements (VMS), hitting $2 billion and surpassing Walmart’s vitamin sales of $1.7 billion in 2016, according to the 2016 TABS Analytics Vitamin and Minerals and Supplements Study. Vitamin specialty, which includes Vitamin Shoppe and GNC, ($1.5 billion); Costco ($1.3 billion); […]

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