Sprouts Farmers Market (Phoenix, AZ) announced that for the second consecutive year it is partnering with Vitamin Angels to help connect undernourished children with life-changing and lifesaving nutrients.
Through August 27, 55 participating brands sold at Sprouts will donate 25 cents from every purchase of more than 900 vitamins and supplements in the store, reported the company, adding 25 cents is all it takes to give a child the lifesaving vitamin A he or she needs for an entire year.
Sprouts cited a Vitamin Angels’ report that one in three children worldwide is undernourished and essential nutrients, especially vitamin A, are critical to the proper functioning of the immune system, giving children the strength to ward off infection and disease.
Susan Welsh, director of corporate social responsibility at Sprouts, said caring for and contributing to the communities we serve is part of Sprouts’ commitment to responsible retailing. “Vitamin Angels is a like-minded non-profit that shares Sprouts’ goal of improved health and nutrition for children, which makes this campaign such a great collaboration,” she said.
Throughout 2014, Vitamin Angels is working to reach 40 million children in approximately 45 countries, including the U.S., with the vital nutrients they need as a foundation for good health.
For more information, visit www.vitaminangels.org.