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Nordic Natural Products Show Added Values

According to a recent study published in the July issue of Lipids in Health and Disease, there is new evidence Nordic Naturals (Watsonville, CA) triglyceride-form Ultimate Omega®/ProOmega® has added product value.

Consistently ranked as the No. 1-selling omega-3 in the U.S., according to SPINS scan data, the product was shown to be the most effective when compared to other omega-3 products in the marketplace.

Results showed Nordic Naturals Ultimate Omega/ProOmega in the natural triglyceride form was 382 percent more effective than krill oil, 227 percent more effective than salmon oil, and 47 percent more effective than ethyl ester fish oil. The goal of the study was to determine which omega-3 product best helps individuals achieve increased blood levels of the omega-3s EPA and DHA.

“This study underscores, once again, the importance of the natural triglyceride form to product efficacy,” said Joar Opheim, founder and CEO, Nordic Naturals. “We’ve always been committed to manufacturing our products in the natural triglyceride form‹and science continues to validate that this decision has always been right. Consumers have the right to see the science, and learn why natural fish oil is critical to achieving results.”

Cost comparison revealed economical results. To match the EPA+DHA levels achieved by taking one daily serving of Ultimate Omega/ProOmega at a cost of $0.94, it would require a serving size of krill oil product at a cost of $6.40, salmon oil at a cost of $3.71 and ethyl ester fish oil at a cost of $2.08.

“What this demonstrates is that, at the end of the day, natural triglyceride form products are a better value,” said Opheim.

Further information, visit www.nordicnaturals.com.