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VR 2013


Stopping The Clock

by Janet Poveromo | December 1, 2013

The latest anti-aging knowledge and products help aid consumers in their quest to stay youthful. The search for longevity and the Fountain of Youth are hardly new, and are, in fact, increasing. Gene Bruno, director of category management with Twinlab Corporation in New York, noted that, according to Nutrition Business Journal: • American consumers spent […]

Growing Benefits

by Carolyn Steber | December 1, 2013

There is an increased demand for plant-based EFA supplements, as vegetarians and non-vegetarians alike seek sustainable, safe products. Part II of VR’s EFA series. Plant-based EFA (essential fatty acid) supplements are no longer just for vegetarians. While this group does make up a large market for nutritional supplements (nearly a third of health food store […]

2013 Best New Products

by Kate Quackenbush | December 1, 2013

From an impressive list of contenders, natural retailers voted for this year’s most outstanding product introductions. What makes a product a must-have for a retailer? What qualities must it possess for storeowners to make room on their shelves in the first place? Is it filling a category void with an innovative delivery system or ingredient […]

Vitamin K, Its Functions and Benefits

Vitamin K, a fat-soluble vitamin, was first known for its essential role in the functioning of several proteins involved in blood clotting or coagulation (which is important to prevent excessive bleeding after an injury).1 In fact, the “K” in vitamin K is derived from the German word “koagulation.” Now, vitamin K is understood to offer […]

No Sugar-Coating It

by Kate Quackenbush | November 1, 2013

Careful conversations can have a huge impact on an epidemic of high blood sugar. Supplements support the lifestyle efforts retailers have to put at the forefront of customers’ minds. Areport from the Centers for Disease Control and Prevention (CDC) revealed that the number of new diabetes cases diagnosed each year between 1980 and 1990 showed […]

From Sea To Shelf

by Carolyn Steber | November 1, 2013

Already aware of the health benefits of marine-based EFA supplements, savvy consumers are now focusing on pure and sustainably sourced products. The market for marine-based omega-3 essential fatty acid (EFA) supplements has been growing as consumers become more aware of the numerous health benefits, including joint, brain and cardiovascular health. Because of this, fish oil […]

Naturally Serving The Cycle Of Womanhood

by Shari Barbanel | October 1, 2013

As age changes the health issues women face, many are adopting natural approaches to see them through their life stages. While eating healthily and exercising is important for everyone, women face a number of health issues throughout their lives. From premenstrual syndrome (PMS) and menopause to pregnancy and breast health, as women age, the health […]

Understanding Inflammation

by Janet Poveromo | October 1, 2013

As research consistently confirms chronic inflammation’s effect on overall health, manufacturers innovate to solidify supplements as an important part of the solution. Inflammation is the body’s attempt at self-protection; the aim being to remove harmful stimuli, including damaged cells, irritants or pathogens, and begin the healing process. The natural biological response to a harmful or […]

More Cognizant Of Brain Health

by Kate Quackenbush | October 1, 2013

Along with conveying diet and lifestyle changes to a growing memory and cognition base, retailers lean on suppliers for the tools to help customers make the best decisions. In a report by the Centers for Disease Control and Prevention (CDC) 1, more than 16 million people in the United States are living with cognitive impairment […]

The Benefits of Individual Amino Acids

Amino acids are organic compounds that function as the building blocks of proteins. Depending upon how they are combined, amino acids can form thousands of different proteins that perform thousands of important bodily functions. In addition, individual amino acids may serve other important functions for our health and well-being. This article will address human clinical […]

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